Welcome to The Folkway đŞśđĽ
Weâre a film production studio based in the Appalachian Region, dedicated to telling stories that connect people, place, and purpose. From documentaries to commercial films, our goal is to craft visuals that celebrate culture, reshape narratives, and create a lasting emotional connection.
Another year, another reelâanother chance to reflect on the stories weâve told, the places theyâve taken us, and the incredible people weâve met and collaborated with along the way.
Check out our latest work at TheFolkway.com, and stay tuned for more stories, behind-the-scenes moments, and upcoming projects. We canât wait to share whatâs next. đĽâ¨
#thefolkway #storytelling #filmproduction #documentaryfilm #wvtourism #wildandwonderful #almostheaven #filmmaking #filmstudio
A few behind the scenes photos from our shoot last week with @wveyeconsultants đď¸
We canât wait to share more from this project! Keep an eye out đ
Let us know if you have any questions about our process!
đ¸ courtesy @joshlykinsvisuals đ
#filmmaking
A behind the scenes look at 2024 đ
Looking back in gratitude for the beautiful places this journey has taken us and the folks weâve gotten to work with and share laughter with along the way đ
See you soon in 2025 đ
đ¸ by @joshlykinsvisuals & Ben
#filmmaking #videomarketing #westvirginia
In the spirit of winter, hereâs a throwback to a short doc spot we filmed for the folks at Winterplace for their 40th Anniversary âď¸
Happy Winter! âď¸
Client: @skiwinterplace
Director & Editor: @anthonywgreene
Producer: @nathanwaynegreene
Photographer: @samadkinsfoto
#filmmaking #almostheaven #skitheeast
Hereâs some BTS photos from our shoot with @wveyeconsultants đď¸ đĽ
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Itâs great to work with clients that trust our process and encourage the creativity.
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We couldnât get the camera low enough on the dolly for the shot we wanted here in the first photo so we decided to flip it on its head đ
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STAY TUNED for the SHOTâŚ
đ¸ By @joshlykinsvisuals đđ˝
#filmmaking #eyedoctor #videomarketing
Taking you behind the scenes today on a commercial we shot for @aceadventureresort đ
This is the setup vs. the actual shot we captured within the edited sequence. The camera on the Dolly provides a smooth & consistent experience, guiding the viewers attention. We use it a lot on our shoots even if thatâs trucking it through the woods to a secret waterfall đđ§
#mediaproduction #videoproduction #almostheaven
Sometimes you pray for snow and you get a blizzard. âď¸
Filming in the elements is a big part of what we do. We love the challenge of tackling the logistics to hold out for the shot.
In this instance the snow was dumping giving us a beautiful backdrop. We decided to stick it out and use what we had to protect the gear and get the shot. A hefty did the trick. Not sponsored by hefty.
đ¸ by @samadkinsfoto
#flashbackfriday to our shoot with @skiwinterplace
#filmmaking #almostheaven
đĽ Documentary Testimonial; Digital Fundraising & Awareness Campaign @geneticcardiomyopathyawareness
In collaboration with Buddy Butler at New South Media, our project focused on capturing the personal narratives of individuals diagnosed with Genetic Cardiomyopathy. This initiative was part of a broader campaign aimed at raising awareness and encouraging people to undergo testing for the condition.
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Approaching the project akin to a documentary, we began by meeting with the individuals to understand their journeys and intricacies. With their stories and campaign goals in mind, we crafted a pre-production package that facilitated both intentionality and flexibility during filming.
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Our journey led us to Chillicothe, Ohio, where we conducted intimate interviews with our subjects to capture their heartfelt stories. Recognizing the emotional depth of these narratives, we prioritized creating a conducive atmosphere for their stories to unfold authentically.
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Following the filming, we dedicated extensive time to meticulously editing the footage, ensuring that the essence of each story was preserved. We compiled multiple videos featuring various individuals, each contributing to the overarching narrative of the campaign.
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Being a part of this meaningful initiative was a gratifying experience for our team. We wholeheartedly embraced the purpose behind the campaign and found immense fulfillment in contributing to its mission.
Client: Genetic Cardiomyopathy Awareness Consortium
@geneticcardiomyopathyawareness
Agency: New South Media
Director: @anthonywgreene
Producer: Buddy Butler, @nathanwaynegreene
Director of Photography: @anthonywgreene
Grip: @corb_on_the_rob
Editors: @anthonywgreene@corb_on_the_rob
#geneticcardiomyopathy #newsouthmedia #documentary #thefolkway
Worth the Climb: Pendleton County, WV @penco_wv
In 2023 we set out on an exciting adventure with Pendleton County CVB and Buddy Butler at New South Media Inc. aimed at producing the visual elements to the âWorth The Climbâ Marketing Campaign. For this endeavor we ventured on a multi-day production process where we scaled mountains, glided down streams, and descended deep into underground caves. The final product resulted in multiple riveting video commercial spots for website, broadcast, streaming and social; as well as photography elements for website, print and digital.
Client: Pendleton County, WV CVB @penco_wv
Agency: New South Media Inc.
Director: Anthony Greene
Producer: Buddy Butler, Nathan Greene
Director of Photography: Anthony Greene
Photographer: Josh Lykins
Drone Pilot: Nathan Greene
Editor: Nathan Greene
BTSđ¸ @joshlykinsvisuals
#AlmostHeaven #PendletonRocks #thefolkway #filmmaking #westvirginia #wildandwonderful