Today I’m launching The 99 Network — a company dedicated to helping college athletes unlock NIL, build their personal brand, and maximize the window of opportunity they have to set them up for success beyond their eligibility. I built my own NIL career from the ground up, completed 70+ brand deals, starred in Amazon’s The Money Game documentary, and was recognized by ESPN as one of the nation’s top NIL leaders. Those experiences showed me what’s possible when athletes understand their value. Now I’m giving that blueprint to the next generation.
I was a bench player at two D1 programs with no guaranteed future in basketball.
No agent. No brand deals. No blueprint.
Just a name, a platform, and a decision to figure it out.
I became one of the top NIL earners in the country documented by ESPN, featured on Amazon Prime, and eventually in Washington D.C. helping shape the legislation around it.
Nobody handed that to me. I built it by learning how to turn my name into a business while I was still in school.
This Sunday, April 26th at 7pm EST, I’m giving you everything I know.
One hour. Completely free. No pitch, no fluff, just the exact framework I used to build my brand and monetize my presence as a college athlete.
Whether you have 500 followers or 500k: if you’re an athlete or creator who wants to build something real, this is for you.
You don’t need a big following to start. You just need the right knowledge.
Seats are limited.
Comment “class” below and I’ll send you the link to register.
Social media is one of the only things in existence where you can take your sport, your job, your skill, your hobby — something you’re already doing — and build a real income stream around it. With your phone. For free. No startup costs, no business degree, no massive following required.
We are living in a window of time where a creator with 3,000 followers can land a $2,000 brand deal. Where a personal trainer posting 4 times a week can build a $5,000 a month income without ever leaving their city. Where a student working a part time job can stack an extra $1,000 a month just from knowing how to show up on a platform they’re already on every day.
The gap between the people doing that and the people watching them do it isn’t talent. It isn’t followers. It isn’t luck.
It’s a system. And most people were never shown it.
That’s exactly what we built the 99 Network for. Not for people who already have agents and endorsement deals lined up. For everyone else. The ones putting in real work every day who just need someone to show them how to turn that into something that pays them — now and long after the job or the season is over.
We’ve helped athletes and creators go from zero brand deals to consistent monthly income. From posting with no direction to having a content strategy that actually attracts opportunities. From feeling like their window was closing to realizing they were just getting started.
If you’re a student, an athlete, a trainer, a creator, or just someone who’s been sitting on something you know has value — this is for you.
Comment “brand” below and we’ll get on a free call with you. We’ll just show you exactly where to start and what your next move looks like based on your specific situation.
The platform is already there. The opportunity is already there. The only thing left is the decision to actually use it.
The thing you’re most passionate about should already be making you money.
Most people scroll past opportunities every single day without realizing it — because nobody ever sat them down and explained how this actually works. Social media is one of the only things in existence where you can take your sport, your job, your skill, your hobby — something you’re already doing — and build a real income stream around it. With your phone. For free. No startup costs, no business degree, no massive following required.
We are living in a window of time where a creator with 3,000 followers can land a $2,000 brand deal. Where a personal trainer posting 4 times a week can build a $5,000 a month income without ever leaving their city. Where a student working a part time job can stack an extra $1,000 a month just from knowing how to show up on a platform they’re already on every day.
The gap between the people doing that and the people watching them do it isn’t talent. It isn’t followers. It isn’t luck.
It’s a system. And most people were never shown it.
That’s exactly what we built the 99 Network for. Not for people who already have agents and endorsement deals lined up. For everyone else. The ones putting in real work every day who just need someone to show them how to turn that into something that pays them — now and long after the job or the season is over.
We’ve helped athletes and creators go from zero brand deals to consistent monthly income. From posting with no direction to having a content strategy that actually attracts opportunities. From feeling like their window was closing to realizing they were just getting started.
If you’re a student, an athlete, a trainer, a creator, or just someone who’s been sitting on something you know has value — this is for you.
Comment “brand” below and we’ll get on a free call with you. We’ll just show you exactly where to start and what your next move looks like based on your specific situation.
The platform is already there. The opportunity is already there. The only thing left is the decision to actually use it.
Most athletes leave college with a following. I left with a business.
That didn’t happen by accident. Before I got to LSU I was making the same mistakes most athletes make. Posting to post. Growing numbers without growing anything real behind them. I had a platform and no real plan for what it was supposed to do.
I figured that out early enough to actually do something about it. By the time I finished at LSU I had built real brand equity. Had partnerships in place. Had opportunities already lined up before I walked across that stage. The work I put into my name while I was in school meant I never had a gap between playing and earning.
I ended up in front of Congress talking about NIL policy. Not because I went looking for that room. Because I had built something that made people come looking for me.
The thing most athletes don’t understand is that your window is open right now. While you’re in school, while people are paying attention, while your name means something in a specific way that it won’t mean forever.
That window is the asset. The 99 Network exists to help athletes and creators use it before it closes.
Drop ‘BRAND’ in the comments and I’ll send you the exact framework we teach inside the network.
My brand building journey
Started posting content with no purpose or structure…
Landed 70+ brand deals including Mercedes, Powerade, and Nike while still in college..
Graduated and realized most athletes leave school with zero brand, zero income, and zero plan for what’s next
Took everything I learned and started helping other athletes how to do the same thing…
Watched athletes go from 0 to 400k followers, land $60K brand deals, and quit their corporate jobs using just their phone
Then thought… why isn’t every athlete doing this?
Heard from yall how much you want:
- an actual roadmap to build a personal brand
- guidance from someone who’s actually done it, not an agency taking a cut
- a community of athletes building real businesses off their name
- to make money from your brand without waiting to go pro
So I built with @the99network which is exactly that
We just dropped a FREE training breaking down how athletes are landing brand deals and building six-figure personal brands with zero followers to start
Comment “BRAND” to get access
