The idea for this video was to talk about crying - not what exactly caused it - not what happened right after - only about crying - crying is the best thing that can happen to you - the perspective it gives, the relief, the letting go - was the centre of this video.
But this video is also about a 22 year old being broken by a fucked system and manipulative adults - but I mostly miss/empathise with them - they learned how to live with the system - I refuse to.
Writer’s note: I bury hatchets but I keep maps of where I put ‘em
Editor’s Note: it’s a slow burner, but I like the way it burns. I don’t wanna make content - I want to make art - something that companies chasing likes and comments do not understand - Art is Personal, Art is Political, Art isn’t how much you can make in how little time. It isn’t “that creator did this so it will work for us” you can steal like an artists - but you can not steal art - you have to create it - with thought, identity and hate/love.
Editor’s note: I Stole this Idea from my boss
My boss pitched it in a meeting, for a video he wanted to make in office. I said ‘I liked the idea lot’ and I wasn’t lying, so I shot it in the coming weekend.
I may not have a job after posting this but at least this video is fire ❤️🔥
Editor note: The song Radio has such a romantic beat - it didn’t make sense to use it; there were hotter and more year-accurate songs (I love when songs just fit into your life).
But Radio beat everything because it fit the idea of the year — being starstruck and helpless in love. (Romance doesn’t always need a partner.)
23 was fire - looking forward to 24.
I get tunnel vision with my work. I see nothing but my work,
which has rewarded me with great things in my life.
But the thing about running blindly is that you only stop when you fall, and it feels déjà vu.
I love my craft so much, and its demands more and more. And it’s fun to see till which heights I can go.
“Have I lost my perspective?”
But I am scared of falling again. When it happened last time, I never wanted to design again. Opening After Effects made me sick. Every typeface felt the same, every colour so dull. I resigned.
“Everything is romantic, right?”
Sometimes, it helps to remember the kid who fell in love with this craft.
“I fell in love again and again.”
He didn’t fall in love once. He fell in love again and again and again with editing, designing, writing, acting, speaking, and directing.
He would be so happy,
then why aren’t I?
Editor’s Note:
Every video in the first half has been shot at work or at work related event
In the second half, the videos are of 20 year old uttu slowly falling deeply in love ❤️🔥
Growing up is hard, my hometown felt like a stage - and I was pleasing my way into being loved - as a recovering people pleaser, I struggle with the idea of love - more so with the idea of being known.
It’s a journey, and these videos are a medium for me to be known.
And I promise to do more.
Director of Production: @t6b1e
( he came up with the opening, he is awesome )
Editor’s note:
‘Did I lose my perspective? Everything is romantic right?’
The music is a Charlie XCX track I have been listening to it on repeat, the lyrics take you to places.
