Culture isn’t something you simply tap into. It’s something you build with community.
Team One’s Lindsay Calabrese, Cara Lohman, and Raj Ramamurthy joined @theoneclubforcreativity Morning Buzz to unpack what creating at the speed of culture actually looks like.
The Boise office came ready! The team spent a Do Good Friday at @idahofoodbank sorting and packaging 4,400 pounds of penne for families across Idaho. Good people doing good work. 🙂
Somewhere right now, someone is selling a bag that looks like another bag, to someone who wants to feel like they’re part of something they’ve never actually been invited to. No shade. No, REALLY. You can try to copy the object. You can’t copy what it means. 🔐
Hollywood rejected @briangrazer countless times. He built @imagineentertainment anyway. Forty years in the industry, an Oscar for Best Picture, and the one question that never changed.
🔗 Link to Mark Miller’s interview with Brian Grazer in highlights.
Congratulations to the 13 teams who shared their Effie campaigns last night! 🙌 We got a front-row seat to some incredible work and the judges are going to love the hard work you put in, too. Campaigns are submitted. The hard part is done. Now we wait and celebrate. We’re rooting for you, @lmumschool@loyolamarymount ! 🦁
Congratulations to all the future creatives who participated in the @theoneclubforcreativity x @teamoneusa creative bootcamp! We gave you a real brief with a real problem — and each and every one of you delivered real, creative solutions. Big thanks to @metabohpt for trusting us with a brief worth solving. 🙌
Using multiple AI engines, we built a man who doesn’t exist to prove what can’t be faked.
Every shot, every movement, every expression. All directed by humans who knew exactly what they were looking for. The luxury bag was the only thing AI never touched. @therealreal wouldn’t have it any other way.
Directed by @sebstrasser via @lipstick.film
