CATALYST is the process we use to guide our clients through their next phase of growth. Itās also the lens we regularly apply internally.
In this case study, we share how we pressure-tested our positioning, sharpened our foundations, and realigned our brand with the agency we are becoming.
Hereās what that first phase revealed, and what changed as a result - link in bio.
Our guide to building a bulletproof strategy for development firms has just dropped. Itās comprehensive, itās structured, and itās yours to use freely.
Grab your PDF today - link in our bio.
Raising a glass (virtually!) with friends around the world. š„š»
For us, itās not just about whatās in the glass. Itās about good people, big ideas, bold partnerships, and the joy of working together.
Cheers to @lewiscommunications , our @icomagencies family, and making this the worldās biggest #WorldBourbonToast.
Every growing business hits that moment. You've got the right people, the right mission, maybe even the right market. But something's not clicking between where you are and where you need to be.
The founders at Kalon Creative knew this feeling. The org had 23 brilliant team members, clear values, steady growth ā but they'd hit a plateau that good intentions couldn't break through.
The problem wasn't their purpose. It was the gap between having a great foundation and knowing how to build on it strategically.
Through our signature 20-point analysis and strategic brand work, we helped Kalon transform its existing strengths into a sustainable growth engine. The kind that generates new leads, strengthens client relationships, and builds the negotiating power every founder dreams of.
Weāre so excited for Austin, Brett, and the entire team at Kalon. Are you next up?
Here's a reflection on the illusion of sustainability in the built environment, and why ādoing less harmā just isnāt enough. From adaptive reuse to business architecture, the principles of long-term thinking and purposeful design matter in more ways than one. Thatās the essence of our piece in Money Magazineās Real Estate & Sustainability issue.
Itās not about what we do at Switch, but itās absolutely about what we believe.
Read the article via the link in our bio.
"We donāt struggle to close deals once weāre in the room. The challenge is getting into those rooms in the first place."
Sound familiar? Many technical B2B companies have a strong offering but struggle to consistently and clearly communicate about it to attract the right opportunities.
In our latest article, @melissamanthos explores how a Fractional Marketing Team can drive long-term growth and get you in the right rooms. Read more via the link in out bio.
ā¼ļø[FREE EBOOK] Stop us if these sound familiar:
ā¢ Conversations with potential clients always boil down to price
ā¢ Your clients feel like they can easily go elsewhere for the same service
ā¢ You spend a significant amount of time working on competitive pitches
ā¢ You don't have enough time and energy to work on differentiating your brand
These are all symptoms of commoditisation. We'd know, we were there just a few years ago.
Thankfully, there is a way out.
A guide that outlines the major symptoms of commoditisation in detail and, more importantly, how to escape its grip - step by step.
It only takes a few minutes to read, but if those symptoms ring somewhat true, sacrificing that handful of minutes might be the course-correcting moment your team and business needs.
Download it for free via the link in our bio.
Cities arenāt defined by a collection of buildings and streets; they gain their unique identities from the collective history, values, and aspirations of their residents.
@edma delves into how these elements blend to shape a city's character over time in our latest blog post. Read via the link in our bio.
When you've been in business for years, tweaking and refining your processes to achieve better results, there comes a point where you have to look at everything you've done so far and see whether there's any more road left to travel. For us, the choice to pivot to B2B wasn't easy, but it was the one that made the most sense.
But making that bold move took time, patience, and an understanding that sacrifices had to be made. We think the lessons we learned during are worth sharing.
What we can tell you is this: our bold move made all the difference. It might do the same for you, and if you need help figuring it out, we're here to help.
Read the full article via the link in our bio.
Our intern, Rayn, talks about what his internship with us has been like so far: lots of surfing, lots of travelling, and lots of food.
Read his story via the link in our bio.
No, AI wonāt take your job - unless you let it. Like social media, Excel, and Google, itās just another tool to make the most of your business.
But while it wonāt take your job, it can definitely make it easier for you to finish your work.
Hereās how, from our CEO - read the blog post via the link in our bio.
#switchmalta #aitoolsforbusiness #AI #businessstrategy
@melissamanthos writes about her experience of Vistage and taking the Switch values before a group of business leaders to showcase how a human-led brand leads to better business - and how to get there.
Read the article now via the link in our bio.
#switchmalta #brand #businessgrowth
![ā¼ļø[FREE EBOOK] Stop us if these sound familiar:ā¢ Conversations with potential clients always boil down to priceā¢ Your clients feel like they can easily go elsewhere for the same serviceā¢ You spend a significant amount of time working on competitive pitchesā¢ You don't have enough time and energy to work on differentiating your brandThese are all symptoms of commoditisation. We'd know, we were there just a few years ago.Thankfully, there is a way out.A guide that outlines the major symptoms of commoditisation in detail and, more importantly, how to escape its grip - step by step.It only takes a few minutes to read, but if those symptoms ring somewhat true, sacrificing that handful of minutes might be the course-correcting moment your team and business needs.Download it for free via the link in our bio.](https://sp1.picnob.com/p/pt_6751164159223929622555_0_3fbd36dc9678e54f60c7b4a1ccd2e18f.jpg?o=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&h=227def6d829c990f691094420bb98446)
