Discover our new Brand Unearthing Program ✨
A smarter, more time and cost-effective way to uncover what really makes your brand stand out.
Most early stage brands don’t have the time or budget for long brand processes, but still need to make an impact quickly. Our new program is about getting to the core of what makes you stand out, without the time and cost associated with building your brand.
#fmcgstartup #branding #brandidentity #visualidentity #studiounbound
We recently worked with JOUS, a new hydrating fruit drink, to develop a brand that sits between wellness and nightlife, two spaces that don’t often overlap visually.
From the start, it was about finding a real sense of balance. Creating something that feels just as natural in a slower, everyday moment as it does in a more social setting. A brand that moves with you, rather than being tied to one occasion.
Read the full case study on our website!
#branding #brandidentity #packaging #studiounbound #fmcg
It’s easy when it comes to branding to see a number on a quote or an invoice and immediately think about how much it will set you back. However, focusing on the price tag alone can obscure a more important question: what is the real cost of branding?
In our latest blog we explore if the return of a good brand can outweigh the investment. Read more on our website!
#studiounbound #branding #marketing #brandstrategy #design
A breakfast worth lingering over.
Örum brings the spirit of the long Swedish morning into the home, handcrafted granola, muesli and porridge made with locally sourced ingredients and designed to be savoured.
Thoughtful product. Considered design. A slower start to the day.
Full case study on our website!
#branddesign #packagingdesign #packaging #fmcg #studiounbound
A throwback to one of our projects, Oh So Saucy 🌶️
What began as a family recipe having been enjoyed for decades, has now evolved into a versatile flavour led product. Originally used as a salad dressing, the sauce is incredibly diverse and can be used as a dressing, dip, or finishing touch.
Our approach to the brand was rooted in elevating that story. We developed a fully bespoke identity through custom typography. The dripping details included in the logo became a signature of the brand, subtle yet intentional. We also introduced a vibrant, contemporary colour palette to showcase the healthy nature of the product.
#studiounbound #packagingdesign #challengerbrand #branddesign #fmcgdesign
How do you visually represent slowing down time?
We took an image of the main ingredient in each product, extracted a sliver, and expanded it into a pixelated colour pattern. The result is modern, playful and rooted in the product itself.
The stretched pattern subtly reflects the idea of elongating breakfast, a visual metaphor for savouring the moment, inspired by the long Swedish morning.
Design, directly connected to ingredients and philosophy.
Full case study on our website!
The brief was simple: design breakfast packaging that feels like homeware.
We created a reusable glass jar designed to live on the breakfast table, not be hidden away in a cupboard. Clean, tactile and considered, it elevates everyday granola, muesli and porridge into part of the morning ritual.
Paired with a refill format for convenience and sustainability, the system balances beauty with practicality.
Breakfast, designed to be displayed.
Full case study on our website!
Örum was born from the philosophy of the long Swedish breakfast, slow mornings, thoughtful rituals and food made with care. An offshoot of Örum119, the premium Swedish hotel and farm bakery, the brand brings that same sense of calm hospitality to breakfast tables at home.
For the identity, we created a mark that feels understated yet confident, rooted in Scandinavian simplicity, but warm enough to sit proudly at the heart of the table.
More than a breakfast brand, Örum is a daily reminder to slow down and savour the moment.
Full case study on our website!
Brand and marketing strategies aren’t the same, but they work best when aligned.✨
In our latest blog, we explore the difference between brand and marketing strategy, and how best to make them work together.
Read more on our website!
#studiounbound #branding #marketing #brandstrategy #marketingstrategy
When everyone is claiming the same sustainability measures, it loses its impact with customers.
Customers have heard the claims, seen the badges, and grown sceptical.
What cuts through now is clarity.
A narrative that connects the good you do for the planet to something tangible, desirable, and meaningful for the person holding your product.
The Unearthing Program helps brands build that uncover that narrative.
An eight week process where we dig deep into your brand, uncover what truly sets you apart, and translate that purpose into a visual identity and packaging system that people actually want to engage with.
Not just another sustainable brand on the shelf, but one with a story worth believing in.
If you’re serious about making an impact, start by standing on solid ground. Let’s chat about unearthing yours.
Learn more and get started on our website studio-unbound.co.uk/brand-unearthing
A brand built on heart, courage and simplicity. ❤️
Bringing together personal meaning, cultural reference and modern confidence, the Jigger logo sets the tone for everything that follows.
Simple. Intentional. Full of heart.
#StudioUnbound #LogoDesign #BrandIdentity #FMCGBranding #SpiritsDesign #DesignStudio
This is where the story lives. ✨
Abstract hearts. Mandala forms. Saree inspired drapes. Anklet shimmer. A gold coin crown for gifting, luck and celebration.
Nothing here is decorative for decoration’s sake. Every pattern, texture and finish was chosen to echo modern Indian celebration and the emotion layered into the name Jigger.
Designed to be felt as much as seen.
#StudioUnbound #DesignDetails #PackagingDesign #SpiritsDesign #FMCGBranding #IndianDesign #BrandIdentity #DesignThinking
