Complex work, made clear.
We reframed Reconstruction Unlimited’s positioning, rebuilt their identity, and redesigned their site to bring clarity to the complex mental health and recovery journeys that they support.
Swipe through.
A LITTLE VACATION.
SOS for Good Tide.
A campaign built around one simple idea: vacation is a state of mind.
The challenge was making a sun-soaked, aspirational brand resonate at a national level. We approached it by opening each story in vacation mode, then pulled back to reveal the everyday setting, reframing the experience as a shift in mindset rather than a place.
Concept, creative direction, production and post by SOS.
Experiential, built to live beyond. SOS for TERREX. Activation concept and production at Mountain Games, for those in Vail, CO. Captured and shared for everywhere else.
Consumer-first experiences, built to live beyond.
Each year we concept and produce how TERREX product stories are experienced live at Mountain Games, shaped by participation, local culture, and real engagement.
Executed fast, with capture designed to expand across social in real time.
Full case study live on our site.
Link in bio. đź“Ť
@adidas Football Ă— SOS
World Cup energy, activated in NYC.
Two retail-led adidas Football takeovers celebrating the build up to the World Cup and the launch of the offical match ball and the federation home kits: culture-first, talent-driven, community-powered.
Built by SOS.
A big thank you to everyone involved and who showed up!
Full case study live now. Link in bio.
Featured commercials from our Adventure, Repowered campaign that capture the passion behind every repower: more time on the water, great performance, and a deeper connection to what matters most.
These hero stories anchor the campaign, driving storytelling and conversion content across social, digital and retail while fueling Mercury’s growing platform.
See the full case study at sos.work
Link in bio.
We partnered with Mercury to build and grow Adventure, Repowered; a multi-year initiative redefining what it means to repower.
From brand strategy to storytelling and production, we helped turn an engine upgrade into a unified campaign across every channel.
See the full case study at sos.work
Link in bio.
