A simple day trip while studying abroad led me to this.
What began as an ordinary trip during my time living in London turned into 8 months of chasing a feeling I couldn’t ignore. Standing on the edge of Seven Sisters, wind tearing through my clothes, ocean swallowing the horizon, grass stretching farther than I could see, it hit me. No architecture. No design. No human hand trying to improve what was already perfect. Just Earth, untouched, reminding me beauty isn’t manufactured. It’s gifted to us, and we walk past it every day.
That moment sparked this film.
I grew up in New York, surrounded by subways and concrete, but my earliest memories of real emotion came from music. Even before I was born, my mother held Native music against her stomach so I could hear it, the first connection to sound, culture, and home. My father and his friend Erubey used to perform in the streets and trains at my age, and I thought the world never listened closely enough. Their sound carried stories that survived generations. When I began composing this music with them and with my friend Alex, whose talent has been overlooked far too long, something finally aligned.
I didn’t make this to sell a product. I made it because I realized how much I had taken for granted: my environment, my culture, my identity. For so long I thought I had to perform a stereotype to feel Native enough. But standing on that coastline reminded me identity isn’t a costume. It’s inherited, lived, breathed.
This film marks the beginning of the Jatari Capsule Collection—a rise shaped by heritage, land, and sound.
This is The Native Line.
— Sol Jatari Cornejo
FILM CREDITS
Creative Direction:
@solections
Videography:
@jul_anka
Editing:
@solections &
@jul_anka
Drone Footage:
@helihaych
Color Grade:
@phuckhangg
Models:
@solections &
@cy2inner
MUSIC CREDITS
Composed:
@alextnam
Instrumentation:
@erubeypuente ,
@alextnam ,
@james.cornejo.7
Produced:
@solections &
@alextnam
Recorded & Mixed:
@alextnam
Mastering:
@artclass.mp3 
