DETROIT UNCUT EPISODE 3: SOFIA & LJ
Our growth and the name being more known these past few months comes from the team we’re building every single day. For a long time this has been run by one person, and now we’re getting in the process of teaching and training people to step into different roles as the brand continues to grow.
This episode highlights @sofiaeserratos and @theregolj . Being around people like them who truly believe in what the brand stands for is what makes this bigger than clothing. That’s how you build a real community and something that can last for generations.
We’re going to start shining light on more of the people who have been part of the Detroit Is Not Dead journey through every phase.
This wouldn’t exist without y’all.
🎥 Tap in and hear a little about how they got involved and what the brand means to them.
Video and edits: @iceefiles (aka @troy.xerri )
Cover photo: @glidedgambit
Director: @glidedgambit
On set Team: @bymakk@sofiaeserratos@theregolj