Söderberg

@soderbergbakery

Swedish Bakery & Coffee Shop Edinburgh | Quartermile, Stockbridge, Broughton St, Queensferry St & Morningside London | East Dulwich, Wandsworth
Followers
29.7k
Following
1,507
Account Insight
Score
38.89%
Index
Health Rate
%
Users Ratio
20:1
Weeks posts
New pain suisse filled with an orange crème pat, gianduja and dark chocolate, finished with roasted hazelnuts 📍London only
576 8
19 days ago
Wow, Wandsworth.. we are speechless. 🤍 Thank you for the most incredible welcome to Old York Road! Our opening was beyond anything we could have dreamed of - we sold out so quickly that we had to close at 3pm (our buns sold out in just 2 hours both days!). To anyone who missed out or came a little later, we’re so sorry - we’re working hard to bake more to keep up with the amazing demand. The support from this wonderful community has truly meant the world to us! We feel the love 💛 We just want to say huge thank-you to everyone who made this possible: our incredible Wandsworth team, working tirelessly and keeping smiles high; Oli, our Site Manager, who has put in long hours preparing the space and ensuring everything ran perfectly while making it feel like home from day one; our bakers in East Dulwich for keeping the buns flowing, and all our Edinburgh teams for their support while our team was whisked away to London to help make the opening weekend so special. Our biggest thanks and shoutout to Tim, our Head of Ops London, who has dedicated a huge amount of time, made countless trips and worked tirelessly to make this place perfect. We couldn’t have done it without him. And of course, Åsa, our MD, for her guidance and vision throughout. We’re also so grateful to our partners and suppliers who helped bring this space to life: @obadiahcoffeeroasters , Michael at @david_blaikie_architects , Wandsworth Trade Flooring Accessories, @copperstoneuk , @shiptonmill , @316portobello , @local_green_guide , @wandsworthtown , @wandsworthbeat , @batterseabeat and our wonderful neighbouring Wandsworth businesses for cheering us on 🤍 …and to everyone else who contributed, if we’ve missed you, we see you and we’re grateful. 🙏 We can’t wait to share more photos, stories and buns as we find our feet. This is just the beginning.. here’s to many more fika moments together! 🥐☕️ @SoderbergBakery #SoderbergWandsworth #ThankYouWandsworth #Fika #OldYorkRoad
872 50
6 months ago
iced tea season, finally 🌞 perfect for those slow sunny afternoons gunpowder green | berry hibiscus
10 0
1 day ago
A fika moment worth pausing for ☕ In Sweden, fika is a daily ritual of pausing, slowing down and enjoying something sweet. Today it’s our kärleksmums, soft chocolate cake with a coffee chocolate glaze and coconut topping. Take a break and stay a while 💛
69 1
6 days ago
GIVEAWAY TIME! ✨ We’re celebrating our new house-made syrups (vanilla, cardamom & blueberry 💛) and what better way than with a little treat on us… We’re giving 3 lucky winners: - a box of 4 buns - a drinks voucher for 4 drinks with our new syrups (hello blueberry matcha & cardamom iced latte 😍) To enter: • Like this post • Tag who you’d share this with (each comment = 1 entry) • Tell us your pick-up location: East Dulwich, Wandsworth or Edinburgh ✨ Bonus entry: share to your Stories & tag us Winners will be announced on Friday 15th May - good luck!
338 335
9 days ago
Join us in celebrating summer days and Scandinavian cooking with bestselling author Trine Hahnemann for the launch of her new cookbook Midnight Sun! Thursday 14th May | 6:30pm
Söderberg The Meadows Enjoy an evening of inspiring conversation and a tasting of recipes from the book. Tickets from £5
Includes a welcome drink and a selection of tasters Book online at soderberg.uk or via the link in our bio Photography © Kim Lightbody @trinehahnemann
141 10
11 days ago
Blueberry iced matcha on international matcha day 🫐
Our newest house-made syrup! Perfectly paired with our vanilla and blueberry buns More to come 👀
87 4
15 days ago
NEW house-made vanilla & cardamom syrups iced vanilla matcha & cardamom iced latte under cherry blossoms 🌸 swipe →
159 2
22 days ago
YES, that’s right! FREE OATIER COFFEES AT SÖDERBERG WANDSWORTH ON FRIDAY 1st MAY! 🥳 To celebrate our launch with @soderbergbakery , we are giving away some creamy and delicious @weareoatier coffees made with the incredible @obadiahcoffeeroasters coffee beans. There’ll be a live DJ and some great vibes all around! We are so proud to be working with all the fantastic people at @soderbergbakery , who expanded into Wandsworth in October and has swiftly become a neighbourhood favourite. Add it to your calendar, take some extra time on your commute, you do not want to miss out! Consider your breakfast sorted with a fantastic range of baked goods to buy in store 💛 See you there!! 🙏
80 5
23 days ago
Swipe to bake ➡️ 📸 @bakaranora
73 1
26 days ago
Some things never get old.. Warm cardamom buns, sprayed with sugar syrup straight from the oven. The fragrant warmth of cardamom in the air.
93 1
1 month ago
Fika - the Swedish tradition of pausing to connect over coffee and a baked treat. Rooted in Swedish culture, fika is central to who we are at Söderberg. It shapes how we design calm, considered spaces and how we share coffee, with community at the heart. A welcoming space for your daily pause. 📸 Söderberg Morningside
64 0
1 month ago