If your wholesale outreach has been quietly sliding down the to-do list, this one’s for you.
I’m running a free one-hour workshop on Monday 8 June at 10am called 5 Moves That Keep Your Wholesale Sales Flowing.
It’s a practical session to help you keep your wholesale visible and your sales moving through summer, with the products you already have, without waiting for a new launch or September to arrive.
It comes with a pop-up Slack group so you can ask questions and keep the momentum going after we wrap up.
It’s completely free.
Comment IN DEMAND to join.
P.S. After you register there’s a one-time option to upgrade for £49 if you want to go further, but more on that once you’re in.
Hej! 👋 I'm Therese, a wholesale consultant helping small product businesses become in-demand brands, the ones stockists actively seek out, the ones retail buyers pitch to their team before you've even followed up.
I was born in South Korea, adopted as a baby, and grew up in Sweden. Since then I've lived in Japan, the US, Italy, and the UK, with a winter in Switzerland and a summer in Norway thrown in for good measure.
Despite that, I only speak Swedish and English 🤦♀️.
Growing up adopted and spending most of my life as the outsider in the room shaped the way I see the world. It's a big reason why I care so deeply about making sure every product business owner I work with feels included, invited, and seen.
Since 2018 I've helped over 500 brands grow their stockist list, land consistent reorders, and build a wholesale strategy that doesn't burn them out.
If you're a product business owner who wants to get stocked in independent shops, grow on Faire, or finally crack pitching to retail buyers, you're in the right place. Follow along for wholesale tips, real client stories, and practical advice you can use straight away.
Outside of work I'm a committed Below Deck fan (lockdown did that to me and I have zero regrets).
Do you love or loathe reality TV?
And are you in your in-demand era yet? Drop a "yes" or "working on it" below 👇
Applications open 👀
If you’re a product-based business owner who’s ready to grow your wholesale, who’s feeling the spring slug zone right about now.
Follow for practical tips. And let me know how I can help 👇
What city do you dream of finding your products in?
One of my favourite things to do whilst travelling is to find cool new shops, new to me that is, and Bangkok did not disappoint.
It felt like a young and cool city with so many emerging Thai brands that felt way ahead of Europe.
Is your camera roll filled with nice stores, screenshots and of Google maps and Instagram profiles of stores you want to visit and be stocked by?
What shops are on your list?
PG Live @progressivegreetings is just around the corner. If you’re exhibiting, here’s your pre-show checklist - save it and work through it before show week arrives.
Products, pricing, catalogue, stand, admin, packing. It’s all in there.
I have quite a few resources on all of this over on the blog too. Comment BLOG below and I’ll send you the link.
What tips would you add, let me know yours in the comments.
P.S. You can use the same checklist for any of your trade shows.
And when you’re back from the show 👇
Follow up using all the notes you took, make them genuine and personal and but save time and avoid missing key details by making a template first.
Follow for more tips on how to grow your wholesale, and look out for a new free resource coming tomorrow to help you. 👀
P.S. had fun finding these old pictures from @stationeryshowsuk in 2021 where when @elizabethstilesuk , @resilientretailclub@rachelemmawaring@nerrisapratt was doing some business advice clinics. Let me know if you spot some other familiar faces too. #smallbusinesstips #growyourwholesale #productbusinesstips
This is so important, and I'm so glad Alex @alexsharpphotography said this.
I see so many business owners get excited, get fomo, and book their first show without ever having visited. I think that can be a very expensive mistake, and I completely agree with Alex here.
Thank you so much Alex for sharing @springautumnfair earlier this year.
If that to-do list is looking a bit dusty, you’re in the right place.
Here’s exactly what I help with:
🪩 Getting your first 10 stockists (or your next 100)
🧮 Pricing your products so wholesale actually makes you money
💻 Writing to buyers so they reply instead of ghosting you
💷 Growing your Faire shop so it works without you constantly pushing it
📞 Following up with stockists who ordered once and disappeared
👋 Turning quiet buyers into consistent reorders
👩🏫 Building a wholesale strategy that fits around your life
The product business owners I work with are out here doing things like:
🪩 Going from under 40 stockists to 180 in a single year
🪩 Going from 30 stockists and £4k months to over 100 stockists and consistent five-figure wholesale months
🪩 Celebrating regular wholesale wins, both big and small and getting more confident in leading your business
Your products are brilliant, people want them, now you just need the strategy to match.
Follow for weekly wholesale tips that actually move the needle. 👇
P.S. I’m old enough to have been around for this song when the original came out 🤣.
Are you ghosting someone today?
Whilst also feeling ignored by some of the retail buyers in your sales funnel?
Then you know what it feels like. - rubbish! It can really make you feel undervalued and disheartened, and as if no one cares as much as you do.
So don't be that brand - don't put off following up. If you're unsure how a buyer prefers to communicate, ask them instead of ignoring them.
And follow along for more wholesale advice you can't prompt. #smallbusinesstips #growyourwholesale #productbusinesstips
What would you like me to tap about next?
Hi 👋, if we haven’t meet, I’m Therese and I help product business owners grow their wholesale.
This is my series where I answer your questions the millennial way, unscripted and with way too much yapping. All based on my 18 years in the home and gift industry selling to the retailers you want to be stocked by.
#productbusiness #smallbusinessowner
Knowing what's what is so important before you exhibit at your first show. Why?
Because confidence sells.
There is absolutely nothing wrong with not knowing what this all means, but if you book a trade show and pay thousands of pounds, find out first so you can have confident conversations at the show.
Thank you so much, Catherine @moonshinecandle_co , for sharing your wisdom with me on your stand @springautumnfair .
As I prep for this holiday I realised, when I really get into it, I enjoy creating content, but always feel insecure about my design, editing, and content abilities.
I don’t have a naturally hooky brain that makes it easy to get my message across in just a few words. If you do, please spill your secrets 🫶.
But, I’ve decided to lean into my wordy brain instead and I will work on changing my mindset over time about my insecurities around creating content.
How do you feel about making content?