SLIK

Last spring, we helped Darrell Lea bring new energy to its liquorice vertical with a refreshed brand campaign that ran over 7 weeks. It spanned Father’s Day and spring snacking moments across digital, social and OOH, hitting the sweet spot across all generations. The goal? Grow market share, speak to a younger audience and turn awareness into consideration. The results: • 3.8M impressions across OOH • 5M reach on Meta • 2.8M on TikTok • Key demo unlocked: 25–34yo females • Strong Awareness-to-consideration at 69–71% Proof that when the creative is tight and the strategy is clear, even the smallest voice can cut through. Big thanks to @darrelllea for trusting us to keep building a brand that works as hard in media as it does on shelf. 👉 If you’re a brand looking for a design partner who sweats the small stuff and sees the big picture, please DM us. We’d love to chat! #PackagingDesign #Craft #Retail #FMCGMarketing #branding ————— SLIK is a creative and innovation company, built to help ambitious brands stand out. Follow us for more stories in Innovation, Craft and Activation

Not every animation frame makes it into the spotlight. But the ones you don’t see? That’s where the real craft happens. In our latest work with nib, we crafted and brought to life a whole cast of animated characters, each with their own quirks, movements and stories to tell. Watch to see some of the finer details behind our work – from rigging and key framing to those little timing flourishes that make movement feel human. 👉 Looking to elevate your brand with animation that moves people? Let’s talk. #BTSatSLIK #Animation #Design #CharacterRigging #MotionDesign #CraftMatters #StudioWork ______ SLIK is a creative and innovation company, built to help ambitious brands stand out. Follow us for more stories in Innovation, Craft and Activation.

👣🌊We made our mark. On August 3, something powerful took shape on the sands of the Sunshine Coast – a giant artwork created entirely by foot to launch our Make Your Mark campaign for the @indigenousmarathonfoundation The artwork, crafted by award-winning First Nations sand artist Lowell Hunter (@salty_one_here ), tells the story of this year’s 12 squad members and the 20 communities they represent coming together through the power of running. And we couldn’t be prouder to be part of their journey. 👉 Join the movement. Make your mark at donate.imf.org.au (link in bio). #imfmakeyourmark #makeyourmark #imf2025 #runsweatinspire #indigenousart #footprintsforchange

🚨 New partnership alert 🚨 We’ve joined forces with the @indigenousmarathonfoundation . As their new creative partner, we’ll be launching a bold new campaign to raise $1 million for life-changing programs that empower Aboriginal and Torres Strait Islander Australians through running, health and leadership. With NRL great Johnathan Thurston and AFL legend Buddy Franklin leading the charge, the nationwide campaign will follow the 2025 IMF squad all the way to the New York Marathon in November. This one’s about more than fundraising – it’s about purpose, pride and powerful storytelling. Let’s go. 💥

Exciting news! 🎉 Our Virtual Stadium for @ausparalympics has been named a finalist at the 46th AWARD Awards – recognised for excellence in Digital Craft. Online donations are often a one-click experience. But this was never about just building a platform for transactions – it was about creating a space for connection, community and the ongoing celebration of our Paralympic heroes. 🏅 Massive shout out to our amazing team, brilliant collaborators and the Paralympians whose stories continue to inspire us. Watch this space! #paralympicsaustralia #AWARDAwards #VirtualStadium #Paris2024 #SpeedyTheAvatar #DigitalCraft #Proud #TeamWork #Paralympians #InclusiveDesign #CreativeTech

Big news! Our Virtual Stadium for Paralympics Australia has been nominated in @thewebbyawards Now we need your help: we’re in the running to win a People’s Voice Award, so please VOTE for us before April 17th. Link in bio.

What an incredible 24 hours for the team at SLIK! Our Paralympics Virtual Seats Campaign was proudly recognised with a national award for “Most Innovative Campaign” at the FIA’s Excellence in Fundraising ceremony last night. To cap it all off, our Managing Director, Sarah, had the honour of joining a panel at the FIA this morning to discuss the campaign’s impact. Big shout out to the team at @ausparalympics for embracing our vision – we couldn’t be more proud!

Join us this year at @sxswsydney for two panel talks with our Co-Founder and Head of Technology, Kyle Bennett. In our first talk ‘The Indigenous economy: Not just a checkbox’ is where we’ll be discussing the profound effect of Indigenous businesses on the Australian economy and their impact on individuals, organisations and communities. Our second panel ‘Ctrl+Alt+Enable: Navigating an Inclusive Digital World Like a Boss’ where we’ll see how we can how can we leverage the distinct perspectives of those with a disability to craft digital experiences that foster inclusivity and benefit us all. - - #sxsw #sxswsydney #sxsw2024 #sydney #creative

We were stoked to be part of the crowd welcoming home Australia’s Paralympic team with family and friends last week. There were tears of joy and pride, and some glittery new gold, silver and bronze hardware flashed around. Congratulations all! - - #paralympics #paralympicsaustralia #paris2024 #paralympicgames #paraathlete

The day has finally come! We are beyond excited to officially launch the Paralympics Australia Virtual Stadium, where you can play, explore, celebrate and catch the action of the Paralympic Games in Paris. Endless hours have gone into this project, and we couldn’t be more proud to be helping Paralympics Australia in their mission to transform lives through the power of sport. Buy your virtual seat or corporate box, and experience our immersive virtual stadium, by clicking the link in our bio. Have fun! - - #paralympics #paralympicsaustralia #paris2024 #paralympicsgames #paraathlete

Please join us in welcoming the newest members of the SLIK family: Harriet (Haz) and Luke. All the way from London, Haz brings a wealth of experience to SLIK as our new Account Director. Luke, on the other hand, is our new Senior Digital Designer with a focus on UX, UI and brand. Both Haz and Luke are already making names for themselves amongst our clients and we can’t wait to see what they bring to the table.

New work! We loved working on this new brand identity for Catamount, a trading company that connects top talent to achieve peak performance. We experimented with the visual style of topography to express the terrain a catamount navigates to uncover new opportunities. Click the link in our bio to check out their new website.