NEW ARRIVAL :EMOND
The brand aims to build a virtual game world that belongs exclusively to its wearers—breaking the boundaries between reality and the virtual, so that every customer who steps into the brand becomes a player with their own unique identity in this universe. Here, clothing is no longer just an outfit, but a set of exclusive equipment for a character’s growth journey. Customers can piece together their own complete “character set,” defining and upgrading their identities through styling while experiencing the thrill and sense of achievement of progressing through a game.
As the opening collection of the brand, Season One takes inspiration from the villainous organization EMOND within this virtual world, constructing a highly recognizable dark aesthetic system. In this fictional universe, members of EMOND are nocturnal demons born with horns. They strip away and deconstruct the negative emotions hidden within humanity, then artistically reshape them into the organization’s exclusive religious totems and visual beliefs.
Demonic elements, the texture of wounds, shattered tear marks, negative labels imposed by society, fragments of suppressed emotions… all of the emotional cores rejected by the mainstream become the creative source and spiritual symbols of EMOND. We visualize these tension-filled negative emotions and integrate them into garment silhouettes, prints, fabric textures, and design details. Within EMOND’s virtual styling world, fashion becomes a personal game, and every outfit combination represents a character’s evolutio
Now available on the official website.
WEB STORE:singularity-official.com
BEAND IG: @emond_official
#emond #singularity_bbs
NEW ARRIVAL :EMOND
品牌介紹:品牌希望構建一個獨屬於穿搭者的虛擬遊戲世界,打破現實與虛擬的邊界,讓每一位踏入品牌的顧客,都成爲這個世界裏擁有專屬身份的玩家。在這裏,服裝不再是單純的穿搭單品,而是角色成長路上的專屬道具。顧客可以拼湊出專屬於自己的完整「角色套裝」,在穿搭中完成自我角色的定義與升級,收穫如同遊戲闖關般的穿搭樂趣與專屬成就感。
作爲品牌開篇系列,第一季以虛擬世界中的反派組織EMOND爲核心創作靈感,構建極具辨識度的暗黑美學體系。在這個虛擬世界觀裏,EMOND組織成員皆是生有犄角的暗夜惡魔,他們將人類內心的負面情緒剝離、解構,再以藝術化的手法重塑,化作獨屬於組織的宗教圖騰與視覺信仰。
惡魔元素、傷口的肌理、破碎的淚痕、世俗賦予的負面標籤、壓抑的情緒碎片……所有不被主流接納的感性內核,都是EMOND組織的創作源泉與精神符號。我們將這些充滿張力的負面情緒視覺化,融入服裝的剪裁、印花、面料肌理與細節設計中,在EMOND的虛擬穿搭世界裏,穿搭是一場屬於自我的遊戲,每一次搭配都是角色的進化。讓每一位玩家,都能通過穿搭找到屬於自己的角色定位,在專屬的時尚宇宙裏,完成屬於自己的時尚冒險。
現已於官方網站上架販售
Now available on the official website.
WEB STORE:singularity-official.com
BEAND IG: @emond_official
#emond #singularity_bbs