SOUKRA

@shopsoukra

A platform for contemporary Tunisian design. Fashion and objects shaped by heritage. Based in the U.S.
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Weeks posts
Nine years ago, I started Soukra with an idea: to create a platform for Tunisian designers, showcasing their work through curated collections and connecting them with a wider audience. Over time, that work has evolved, shaped through close collaboration with Tunisian designers and artisans, into a broader effort to situate Tunisia’s creative voices within a broader global dialogue. Today, I’m incredibly proud to be part of Cabana Magazine Issue N25, which features two portfolios: one on modernism in Tunisia (words by me), and another on the arresting Ibadite mosques of Djerba (words by @achrafbahrimeddeb ). This project began as an idea two years ago. Last fall, it came to life through an intense October of preparation, followed by a week in November traveling across Tunisia with photographer @oskar.proctor Proctor. From Djerba to Tunis, we moved through landscapes, architecture, and histories spanning over a millennium: 9th-century mosques, underground homes in Tataouine, and post-independence modernist buildings. None of this would have been possible without the friendships and connections formed in Tunisia over the past twenty years. Thank you to @anissaaida , @achrafbahrimeddeb , @senda_ben_jaafar , Tarek, Habib, @ridhamoumni , @dar_dhiafa , and many others who made this possible. And thank you to Cabana for the trust, and to Oskar for the depth and clarity of your lens. Seeing this work in print feels both monumental and deeply connected to that original idea. Issue N25 of @cabanamagazine is out now, with cover art created in collaboration with Roman High Jeweler Bvlgari. - Pauline, Soukra Founder #soukra #cabanamagazine #tunisiandesign #madeintunisia #northafricandesign #designdialogue #globalcraft #artisanmade #culturalpreservation #contemporarycraft
32 7
26 days ago
Soukra’s in #voguearabia November 2024 Issue with Algerian Olympian Imane Khelif! “ @flayooou ‘s playful approach to the past is shared by @shopsoukra , the online marketplace that has introduced them, along with with other Tunisian designers, to a wider international audience.” - Vogue Arabia #Vogue #feature #foryourpage #backgammon #chess #checkers #terracotta #sejnane
85 13
1 year ago
Our mission has always been about building bridges—connecting you with the extraordinary artistry of Tunisia’s talented designers while fostering understanding between cultures. Today, I’m writing about something deeply personal that ties directly into why Soukra exists. #fulbrightscholarship #artsanddiplomacy #supporttunisianartists #culturalexchange
110 9
11 months ago
Designed to stand out in the quietest way. This ombré ceramic carafe and matching cup set by Nesrine Ouertani brings an artful, modern touch to any dining table, bedside, or open shelf. Each piece is individually painted by hand, making every gradient completely one of a kind. Arrives ready for gifting in its own gift box. ✨ #ceramicdesign #handcraftedhome #moderndecor #tabletopstyle #artisanmade #homedetails #diningaesthetic #curatedhome #functionalart #contemporarydecor
1 0
13 hours ago
Need a little help brainstorming gifts for him? This Mediterranean blue linen long-sleeve by Anissa Aida keeps things simple in the best way—light enough for heat, structured enough for night. A mandarin collar sharpens the silhouette into a clean, tailored line, while wide sleeves add ease and movement. #giftforhim #mensstyle #linenshirt #summerstyle #mediterraneanstyle #everydayessential #modernclassic #timelessdesign
6 0
1 day ago
A little charm for the table. Two rosy-cheeked faces meet in this art deco–inspired design by Kazoé, hand-painted in a Tunis atelier and finished with a perfectly flat surface for an elegant presentation. Made in small batches, no two are exactly alike—each one carries its own subtle variations, a quiet nod to the artist’s hand. #artfulliving #tabletopdesign #handpainted #madeintunis #collectibledesign #artdecoinspired #uniquepieces #designdetails #homeaesthetic
10 0
2 days ago
The Daphne Sleeveless Top in brown from Baraa takes its cues from nature—grounded, versatile, and easy to wear. Cut from lightweight linen, it slips seamlessly into your summer rotation without asking for attention, but always earning it. And yes, brown really does go with everything. #daphnetop #linenstyle #summeressentials #neutralstyle #effortlessdressing #minimalwardrobe #naturaltones #everydayluxury #elevatedbasics
4 0
3 days ago
Another peek at the newsletter! 😉 Sun-soaked textures, effortless layers, and staples inspired by slower living along the Mediterranean coast. Our spring essentials are made for open windows and dressing light in every sense of the word. Which piece are you reaching for first? #springstyle #mediterraneanliving #springwardrobe #effortlessstyle #slowliving #linenstyle #springessentials #everydayluxury #warmweatherstyle
8 2
4 days ago
From Cap Bon to your home. The Mida gueridon draws from Tunisia’s ceramic tradition—reimagining it through a minimalist lens. Hand-carved olive wood legs support a removable ceramic tray in sunlit yellow, referencing the glazed bowls and patterned tiles of Nabeul, refined into a modern form. #tunisiandesign #ceramics #handcrafted #olivewood #moderndesign #crafttradition #interiorstyle #homedecor #minimaldesign #contemporarycraft #mediterraneandesign
5 1
5 days ago
For all the ways she’s shown up, we set the table. This Mother’s Day, it’s about slowing down, gathering close, and giving her a moment that feels just as thoughtful as everything she’s given. #mothersday #setthetable #celebrateher #meaningfulmoments #hostwithlove
7 0
6 days ago
The Djerbian Blouse by Anissa Aida reimagines traditional men’s workwear from Djerba in a shorter, more refined silhouette. Cut from airy linen haïk, it moves with ease—finished with a rounded collar, piped detailing, and subtle pleats at the cuffs for a sculptural touch. Thoughtful details like side pockets and a hidden interior pocket bring function into focus. #anissaaida #linenstyle #modernheritage #tunisiandesign #effortlessdressing #minimalwardrobe #neutralstyle #craftsmanship #everydayessential
7 3
7 days ago
Fine Fleur Body Cream is a moment of care returned—rich with moringa oil, shea butter, and date nectar, softly scented with neroli like a garden in bloom. It melts into the skin, leaving it soft, nourished, and lightly perfumed. Mother’s Day is almost here—an invitation to give something as thoughtful and intentional as she is. #mothersday #thoughtfulgifting #selfcare #luxuryskincare #bodycare #cleanbeauty #neroli #floralscent #everydayluxury #skincareritual #wellnessgift #madeinfrance
3 0
8 days ago