Seth Newell

bts captured by @cwnewell #behindthescenes #cinematography #directorofphotography #arrialexa35 #canonfd

Teamed up with some of our favorite Bham crew for a really fun project recently - here’s a BTS shot of some moto crane work with @air7media - can’t wait to share the footage! Huge thanks to @revbhm and @redemptivecycles for helping pull this one off! @stephendevriesdirector @maxrsoto @air7 @calebazorn @jgalloway_blp @chapel_films @alagripco @sethtopher @thomas_trollope 📸 @kcarpenterphoto

Straight from Red Rocks to some BTS shoots with the best folks the past two days. Shot 20 of the last 30 days and now I’m ready for a nap.

We're so exited to share our BRAND NEW 2026 cinematic reel! We got to work on some amazing projects last year with some AMAZING people. We're so grateful to our clients who trusted us to help tell their stories and to our cast and crew who partnered with us to bring these projects to life - we couldn't have done it without you all. Here's to the start of another fun year of creating, collaborating and storytelling: Ready...and...ACTION! music by: @kcarpenterphoto

Excited to share the second of two spots that we shot for Alabama power featuring their electric vehicle initiatives here in our state. So proud of these spots and the awesome crew that helped us bring them to life! Agency - @telegraphcreative Creative Director - @jasonmartin1030 Director - @stephendevriesdirector Producer - Katie DeLoach AD - @maxrsoto DP - @nextlevelfilm 1st AC - @jgalloway_blp 2nd AC - @chapeldarleyfilms G&E - @alagripco Gaffer - @sethtopher Key Grip - @thomas_trollope Grip - Derek Boyd Art Director - @lindseylowerstyling Art Assist - @tuckervines HMU - @kerribunn Wardrobe - @marilynthomasonlocke PA - @lukemango_ @youngwizardkellyjr @its_syndnee Editor - @katieb1984 Post Supervisor - Blake Benton Color - @brennanmartignoni VFX - @nox__vfx Rentals - @southcinerentals Motocrane- @air7media Motocrane op - @air7 Shot on Alexa Mini LF (@alagripco ) using Pentax 67 lenses (@pchood_cinematics ) #commercialproduction #videoproduction #productioncompany #elevenproduction #advertising @theworkbookphoto @atedge

Motocrane days are always so much fun! Great time with @elevenproductions !

Super pumped to finally share the directors cut of this Alabama Power Electric Vehicle spot we did with our friends at @telegraphcreative last year! Creative Director - @jasonmartin1030 Director - @stephendevriesdirector Producer - Katie DeLoach AD - @maxrsoto DP - @nextlevelfilm 1st AC - @jgalloway_blp 2nd AC - @chapeldarleyfilms G&E - @alagripco Gaffer - @sethtopher Key Grip - @thomas_trollope Grip - Derek Boyd Art Director - @lindseylowerstyling Art Assist - @tuckervines HMU - @kerribunn Wardrobe - @marilynthomasonlocke PA - @lukemango_ @youngwizardkellyjr @its_syndnee Editor - @katieb1984 Post Supervisor - Blake Benton Color - @brennanmartignoni VFX - @nox__vfx Rentals - @southcinerentals Motocrane- @air7media Motocrane op - @air7 Shot on Alexa Mini LF (@alagripco ) using Pentax 67 lenses (@pchood_cinematics ) #commercialproduction #videoproduction #productioncompany #elevenproduction #advertising @theworkbookphoto @atedge

An oldie - but a goodie! It's always fun digging back through the archives and still liking the work you produced a while ago! I directed this spot for Pillsbury several years back and still love how it turned out! It's got me ready for movie night with my kiddos (our Friday night family tradition!) Production Company: @elevenproductions Director - @stephendevriesdirector Producer - Christina Terrell DP - @djditt Cameras/Lenses - @southcinerentals 1st AC - @dlawphotos DIT/B-Cam - @gordonsawyer Gaffer - @sethtopher @alagripco Grip - @turtletime Food Stylist - @lorenwood.foodstyling Food Assist - @allenearnold_fntp Prop Stylist - @theglimmertrain Prop Assist - @abbyaye Boom Op - @bgbroox PA - @angelyub Post Production - @blakeowenbenton @katieb1984 Color - @asafoxcolorist Agency Producer - @chelsandes #videoproduction #commercial #directing #commercialdirector #advertising #pillsbury #lifestylevideo @theworkbookphoto @atedge

Here's another of the series that I directed for Alabama Power with our friends at @bigbhm a little while back! Production Company: @elevenproductions Director - me ✋🏻 Producer - Katie DeLoach 1st AD - @maggieb4708 DP - @thekirby 1st AC - @dlawphotos DIT - @katieb1984 VTR - @air7 G&E - @alagripco Gaffer - @sethtopher Key Grip - @thomas_trollope G&E Swing - @drewgaines3 Sound Mixer - @chappyphoto HMU - @kerribunn Trailer Rental - @moonmencamera Location Supplies - @emnapier PAs - @joeymooremm @alexanderhooks_ Casting Director - @actingoutbham Creative Director - Mike Heid Agency Producer - @kristindober #production #commercial #commercialproduction #elevenproductions #alabamapower #tv #tvcommercial #broadcastproduction #broadcastspot #commercialspot #video #Alexa #Alexa35 #advertising #ad @atedge @theworkbookphoto

I won an Epica!!! Wow…what an incredible honor and amazing way to wrap up 2025—I’m excited to share that I won Bronze at the @epicaawards for Commercial Directing! This film for Singer Sewing Machines, made through @elevenproductions was about celebrating a brand that’s been quietly present in so many lives, homes, and histories. To have that work recognized — especially alongside directors and projects I truly admire, and among a shortlist filled with such incredible work — is deeply humbling. Huge thanks to an amazing client and longtime friend @vollmerzoo1 who believed in me, trusted me to bring this beautiful story to life, and gave me the freedom and support to truly collaborate. And none of this happens without an incredible crew — my team at 11Pro and the amazing artists and collaborators who brought so much care, craft, and heart to this shoot. What an incredible way to close out an amazing year. 🥉✨ Director: @stephendevriesdirector 1st AD: @maxrsoto Producer: Katie DeLoach DP: @djditt 1st AC: @jgalloway_blp 2nd AC: @chapeldarleyfilms Still Photographer: @kcarpenterphoto DIT / BTS Video: Blake Benton PA: @dillon.strong G&E by: @alagripco Gaffer: @sethtopher Key Grip: @thomas_trollope G&E Swing: @nate.strick Prop Stylist: @theglimmertrain Set Dec: @katieb1984 Set Dec: @malliebtaylor Art Assistant: @its_syndnee Wardrobe: @marilynthomasonlocke HMU: @kerribunn Casting by: @golemancasting Talent: @jean_gurzo , Benji Kennedy, @talenttrek , Beck Unnoppet, Charlie Kate Rodda, @ect_agency , Jaynelle Veloso, @langellistm , @hurdagency , Cameron Bowman, @kirsten.lee.anderson , Kris Phillips Editor: Blake Benton Colorist: @asafoxcolorist Sound Mix: @boutwellstudios VFX: @maximos.e.t Rentals: @southcinerentals Lenses: @pchood_cinematics CD: @vollmerzoo1 Music by: Barry Louis Polisar #SVP #svpworldwide #elevenproductions #eleven #ad #advertising #commercial #videoadvertising #videoad #commercialad #commercialdirecting #directing #director #productioncompany #Singer #viking #pfaff #sewing #sewingmachines #ItStartedWithSinger #SingerSewing #SVPWorldwide #epica #epicaward #commercialdirecting #directingaward #awardwinning #awardwinningwork

Loved working on this fun concept for Alabama Power with our friends at @bigbhm a little while back. As a dad myself, I connected on a deep level with the never ending stream of 'Why' 😂 Production Company - @elevenproductions Director - @stephendevriesdirector Producer - Katie DeLoach 1st AD - @maggieb4708 DP - @thekirby 1st AC - @dlawphotos DIT - @katieb1984 VTR - @air7 G&E - @alagripco Gaffer - @sethtopher Key Grip - @thomas_trollope G&E Swing - @drewgaines3 Sound Mixer - @chappyphoto HMU - @kerribunn Trailer Rental - @moonmencamera Location Supplies - @emnapier PAs - @joeymooremm @alexanderhooks_ Casting Director - @actingoutbham Talent - @calliearmstrong_official Creative Director - Mike Heid Agency Producer - @kristindober #production #commercial #commercialproduction #elevenproductions #alabamapower #tv #tvcommercial #broadcastproduction #broadcastspot #commercialspot #video #Alexa #Alexa35 #advertising #ad @atedge @theworkbookphoto @elevenproductions

We’re super excited to announce that we’re official @daveyawards and @w3awards recipients! We won 3 of each across several categories for both the “I started with Singer” spot and the “Wayfaring Stranger” edit. Proud of the work and the teams who helped us bring these ones to life! @stephendevriesdirector @katieb1984 @djditt @alagripco @sethtopher @thomas_trollope @theglimmertrain @marilynthomasonlocke @asafoxcolorist @boutwellstudios @maximos.e.t @vollmerzoo1 #awards #award #awardwinning #cinemaawards #w3 #davey #w3s #daveys #commercialawards #videoawards #tvawards #awardwinningwork #advertisingawards