Welcome to the official page of the Hoopsfix Foundation! We’re on a mission to elevate basketball in the UK, making it more visible, accessible, and loved than ever before. 🇬🇧🏀
Stay tuned for updates as we showcase our work in aiming to grow the game and leave a lasting impact.
Follow us for all our latest projects and how you can get involved to grow the game! 🌱📈💪
An agency that works on basketball projects that actually knows basketball. 🤯
Holla at us if you are a brand looking for an agency to help you elevate in the basketball space.
“THeRE’s PlENty Of OUtdOOr CoURtS” they said. Oh, you mean those ones that are really football pitches with a couple of basketball hoops in them (that are usually non regulation and awful to play on, but that’s a whole other issue)…death to MUGAs. ☠️
If you want to reach the populations that other sports don’t, then build dedicated basketball spaces. 🇬🇧🏀
It was backed by the NBA Commissioner, the CEO of the Euroleague and British stars such as Luol Deng & Pops Mensah-Bonsu, but the 2007 Mallin Review fell on deaf ears…just like every other report/inquiry that has ever been done into British basketball.
They all find the same thing - the sport’s fragmented nature sets it up to fail. For the first time, it feels like we have a chance to do something radical, start again and get it right.
Comment Mallin below and I’ll DM you the full review from 2007 📥
Forget about national league for the vast majority of junior clubs - I mean, do people REALLY wanna be travelling for hours to play a game? Build that local infrastructure so you can get competitive games within your area and save national league for the actual elite. 🧱🇬🇧🏀
I hate comparing anything in the UK to football, as football is entirely in a league of its own in every single facet…that said, I’ll have a go on this one - people think that sports owning venues means nothing if grassroots participants aren’t accessing it - not at all, because it usually is part of the financial engine that funds the grassroots. It’s hard to get details on exact figures on what is extracted and what goes where, but according to Companies House, Wembley National Stadium Ltd turned over £97million in 2023/24 with an operating profit of over £30million. Imagine if the British basketball governing body owned a venue spitting out £30million in profit a year?! Absolute game changer.
Every major event you see at Wembley - whether it be a music concert, the NFL or wrestling - is all helping line the FA’s pockets for them to then reinvest back into football.
Pretty smart business model if you ask me and exactly why basketball needs to own its own venues. 💸🇬🇧🏀
I’ve spent an increasing amount of my time over the last few years looking at basketball facility options.
Gone past this empty warehouse a few times and decided to give them a call to find out the cost. £800k rent per year plus £300k business rates (with rates relief for leisure spaces I think this would go down to £190k). lol.
I ended up having a good chat with the lettings manager, who has been doing his job 20 years. He said he’s had an increasing number of calls about industrial spaces for sport, particularly padel, but it’s near impossible to make these spaces work for leisure in London.
Aside from planning issues around switching industrial space to leisure, he said the costs are completely prohibitive. Might have a better chance outside of London.
He said the only real chance in the capital is to find a council who owns property/land to support/subsidise.
Not sure why I’m sharing other than to spotlight just how difficult it is to overcome the facilities problem that basketball faces, and the only way in the long term we’re gonna get close is with governmental support or very deep pocketed investors who don’t need a return any time soon. 💭🇬🇧🏀
Pretty much all of basketball’s issues in the U.K. at some point in the chain come back to the lack of purpose built and/or club owned/controlled facilities 🧱🇬🇧🏀
