Target: New Beginnings
Once beloved for its quality and style, one of Australia’s favourite brands longed to reconnect with women and reignite its legacy. So, we stripped back the noise and let simplicity shine—placing the brand and its products at the heart of the story. With a renewed focus on style, Target started on this new journey with its transeasonal campaign.
Photographer
@georgesantoni
Stylist
@becstylin
Hair and makeup
@isabellaschimid
Talent: Louyse
Producer:
@emlyceleste @rebeccalrocks
Creative and Art Direction:
@sallycogglecreative