Pranit Sahni

Some love stories are written in letters. Some in late-night texts. Some in sighs between shifts. And some, quietly, beautifully, inside a car. 🚗💛 In our Valentine’s film for Volkswagen, @bhagyashreelimaye & @diviksharma meet where life finally slows down: between ignition and destination. Coffee cups become punctuation. Croissants become poetry. A chessboard becomes a conversation. One move today. One reply tomorrow. Written by @molfarnist with a concept by @kankaria_bhavna , directed by @sahnipranit , and shot by @vrushabsansgiri this is a story about two people who are always rushing, yet somehow never rushing past each other. Maybe Kurt Vonnegut would’ve called it accidental poetry. Maybe Jack Kerouac would’ve called it a road romance. We just call it love… finding space in small places. Because sometimes, forever fits perfectly in a parking spot. From all of us at Jugaad Motion Pictures — Happy Valentine’s.

Our love collaboration with Godrej Creative Labs has given birth to a big silver cat. Meow. Directed by @sahnipranit Produced by @jugaadmotionpictures Not that awards are universe shattering. But this is celebratory moment and we’re excited to share. When @bhattacharyaswati calls you, always answer the phone. Not only will it send you into an existential creative crisis, where you will question your ability to deliver at the quality she expects, but it’s likely the call will lead to a trip to the south of France later in the year. Working on the “Eyebetes” campaign has been nothing short of an eye opener. Pun intended. We realised the dire need for strong messaging and communication for health and wellness in our beautiful, growing country. The thread between madness and genius is a flimsy one. As artists we question it daily. A rational thinking individual would think - going into the Kumbh Mela with a camera and crew, approaching Naga Sadhus to become spokespersons for a social cause, losing our minds in a sea of people, making 30 different cuts of one single film is…madness. But the folks at Cannes Lion didn’t think so. Maybe, just maybe - the flimsy line between madness and genius was crossed with this film. And here’s our little proof - Our Naga Saint Eye Test Film made with the phenomenal team of creatives at Godrej Creative Lab has secured a Cannes Lion Silver, and we couldn’t be any prouder 🌻 This one’s for the mad (and the genius)! Credits: Team Godrej: Swati Bhattacharya Gaurav Kumar @gaurav.xaviers Shalini Avadhani @shalini_avadhani Vishakha Khattri @_vishious Tushar Sawant @tushar.sawant86 Roshan Sunil @roshan.s77 Director - Pranit Sahni Director of Photography - Aditya Varma Producers - Dheer Momaya, Dar Gai, Pranit Sahni Executive Producer - Vinay Gandhi Writer - Bhumika Ahuja Editor - Om Patil DA and Chief AD - Divye Lal Associate Producer - Nandini Mishra 2nd Unit Director of Photography - Sarang Joshi Music Composer - Aman Sagar Sound Designer - Gaurav Kapadia Animator - Vikas Acharya, Shikha Sharma 2nd Unit DOP (Bombay) & Colorist - Aarav Ramnani

Three days for Shadowbox (Baksho Bondi) to hit #Berlinale for its World Premiere on Feb 16. See it first at the 75th Berlin International Film Festival‘s Perspectives strand (with us)! 🎬🎉✨ [Swipe for more screening times and #Berlinale details.]

Thrilled to share that ‘Shadowbox’ (‘Baksho Bondi’), directed by Tanushree Das @tanushree_skreenfilms and Saumyananda Sahi @somosahi has been selected in the new Perspectives Competition at the 75th Berlin International Film Festival. It’s a true labour of love! Set against the backdrop of a dusty Kolkata suburb, Shadowbox is a powerful narrative of love, resilience, and the quiet strength of a working woman - Maya. Featuring Tillotama Shome @tillotamashome , Chandan Bisht @chandanbissht and Sayan Karmakar, the film has been in the making for eight years. We can’t wait for the film to find its audience. Director, Story & Editor: Tanushree Das Director, Script Writer & Cinematographer: Saumyananda Sahi Consulting Editor: Lizi Gelber Costume and Production Design: Mausam Aggarwal Sound Design: Gautam Nair Sound Mix: Jean-Guy Veran Music: Benedict Taylor & Naren Chandavarkar Colourist: Himanshu Kamble Casting Director: Suman Saha Producers: Naren Chandavarkar @_naren Shaunak Sen @shaunak_sen Aman Mann @amanmann8 Saumyananda Sahi Executive Producers: Jim Sarbh @jimsarbhforreal Vikramaditya Motwane @motwayne Nikkhil Advani @nikkhiladvani Co-Producers: Tillotama Shome Dheer Momaya @dnm_roots Sidharth Meer @sidmeer Dominique Welinski @dominique_welinski Isabelle Glachant @yishabelle2 Prashant Nair @p_n_a_i_r Anjali Patil @anjalipatilofficial Anu Rangachar @anurangachar Ishaan Chandhok @ishaanchandhok Shruti Ganguly @shrutirya Associate Producers: Dar Gai @molfarnist Pranit Sahni @sahnipranit Deepthi Pendurty @berlinale @le_cnc @filmbazaarindia

Music resonates differently with each listener, shaped by experiences leading to personal interpretations and connections. This individuality fuels creativity, sparking endless possibilities. Discover how the team at Molfa channels this into their creative process, setting them apart from other labels and more in this week’s Hive Industry Session. Link in bio. {Hivewire, Culture, Collaboration, Community, Creation, Molfa Music}

About time I hard launch her. Shot by: @adityavarmaarts

Hello, I’m Niv, and here is my petition for @sahnipranit to direct all the music videos in this world:  If I fall in love, I want it to be in Pranit’s world of unbridled innocence. I remember watching Madhubala for the first time, my heart hiccupping with held-back tears. I fall in love every other day on set, and this was my dream life of fleeting lunches and stolen tea-breaks. I wished then, that @sahnipranit was the writer-director of my love life.  I then watched Bombay Dreams, imagine the naivety of a little boy secretly, rebelliously, learning Bharathnatyam because he liked a girl! I still want silliness like that. I want someone to have searching eyes, just for me, at a party. And I want to sit awkwardly with the boy I like in a bathtub, sharing silence and maybe a pretty song.  I want everything that goes into a Pranit Sahni music video. But mostly, the childlike heart of it all.

@isha.s96 x @sahnipranit Cute, crazy, fun Gujarati * Punjabi wedding ! Film by @whatknotin @whatknot.films

🚨🚨🚨 New Episode Alert 🚨🚨🚨 In this episode, we welcome our friend Pranit onto the pod to talk about some old classics by the legendary Billy Wilder. And if you notice some sound issues on this one, we did too, bear with us! We talk about a cautionary tale on insurance fraud in "Double Indemnity", then there is the Marilyn Monroe starrer "Some Like It Hot" (fun fact: Tony Curtis is the father of recent Oscar winner Jaime Lee Curtis) , and lastly we end on a rather depresso note (typical, right?) talking about Jack Lemmon in "The Apartment". 🔗🔗🔗: LINK IN BIO

Recce’s mean new @adityavarmaarts photographs

There are shoots. And then there are shoots that feel like a long breezy day at beach on the first day of summer. This was a summer that I wish never ended. But it did. 2 years ago. And while it took us 2 weeks to create Baatein Karo; it took my team exactly two years to finish editing this BTS. But this would have been impossible without each one of them :)

A random photodump of me pretending to work.