Celebrating balance 🍋✨ I’d be lying if I said creating this campaign (& the overall process) didn’t push me to my limit. Balancing a new role and trying to get it right, no trying to get it perfect. ‘The Balancing Act’ was inspired by the women who do it all, who try their best to balance it all everyday.
Creating this moment was more than just ‘marketing’ for me, it was personal. I was able to bring so many different parts of me into this, (including dance) while still honoring women everywhere —in all stages. Cheers to the balance collection 🥂 enjoy some of my favorite moments since launch & bits of the campaign video I’m so proud of.
#thebalancingact #forwomenbywomen
