Rucker Roots

@ruckerroots

Natural haircare that celebrates our roots💫 Walmart, JCPenney, Belk, Macys & Target | Black-Owned, Female-Founded & 100% Vegan 🌱 For ALL hair types🤍
Followers
54.3k
Following
1,163
Account Insight
Score
61.27%
Index
Health Rate
%
Users Ratio
47:1
Weeks posts
We are excited to share that Rucker Roots is a 2025 Black Ambition Semifinalist! 🚀🙌🏽🙏🏽 Grateful to be part of a powerful community of founders supported by @blackambitionprize !! Black Ambition, founded by Pharrell Williams, is working to close the wealth gap by investing in bold ideas and providing underrepresented founders with the resources, capital, and community they need to thrive. More to come as we grow through the mentorship program and beyond.✨✨ Follow @blackambitionprize and consider applying next year!! #BlackAmbitionSemifinalist2025 #MissionAmbition #SoAmbitious #FoundersFirst #InnovationStartsHere #2025BASemifinalists @blackambitionprize ✨✨
6,500 120
10 months ago
Yesterday, we celebrated 10 years of Rucker Roots and 12 years of the Rucker Education Scholarship Fund at the Rucker Legacy Awards, a legacy of beauty, leadership, and impact. ✨ #RuckerLegacyAwards #RuckerRoots #RESF
6,657 37
8 months ago
We are so honored to be featured as the cover girls on the May issue of @hypehairmag comment #hypehairmag below ⬇️ for the full article! @hypehairmag 💫💫💫💫 #ruckerroots #covergirls 📸 @stephaniewilliamsportraits makeup 💄 & hair @shadowsandshears using @ruckerroots 👑
8,506 274
1 year ago
✨Stylist Approved✨ “I Absolutely love your company! My hair thrives and so do my clients’ hair. They can’t get enough of the mousse and gel.” 🙌🏽❤️ Nothing means more to us than hearing how Rucker Roots is showing up in salons and helping stylists create healthy, beautiful results every day 🌿 Thank you for trusting Rucker Roots in your routines, your chair, and your clients’ hair journeys ✨ Ready to see what the hype is about? Shop your favorites now at ckerroots.com #RuckerRoots #StylistApproved #NaturalHairCare #HealthyHairJourney
173 7
5 days ago
To the women who pour love into every generation — today is for you. 💛 Your strength, softness, wisdom, and care are what keep families rooted and thriving. Happy Mother’s Day from Rucker Roots 🌿 Rooted in culture. Inspired by her. Shop your favorites at Rucker Roots #HappyMothersDay #RuckerRoots #RootedInLove #NaturalHairCare
401 15
6 days ago
A wash day staple. 🌿 When our community tells us our shampoo + conditioner have earned a permanent spot in their routine — and that their hair is growing thicker and longer because of it — we don’t take it lightly. This is exactly why we grow what we grow. Thank you for trusting us with your strands. 💛 #RuckerRoots #FarmToBottle #WashDayRitual #BotanicalHaircare #HealthyHairJourney
201 4
9 days ago
The wait is over — Liters are BACK. 🌿 Y’all nearly cleared us out last time, and this restock won’t behave any differently. Same amazing formula. Same salon-size value. Same shampoo + conditioner duo your wash day’s been begging for. Tap to shop before they’re gone again. 💛
184 1
10 days ago
Your prayers have been answered 🙌🏾 The Deep Conditioning Mask is officially BACK in stock. The one you kept DMing us about. The one that turned dry, thirsty strands into soft, bouncy, drinkable curls. The one we couldn’t keep on the shelf. She’s home 🌿 and this time, we’re not letting her go without you. Restock live now — link in bio. #RuckerRoots #DeepConditioningMask #NaturalHairCare #CurlCare #BlackOwnedBeauty
454 7
22 days ago
Your haircare started as a plant. Ginger, turnip, carrot 🥕 — soil, sunlight, rain, and time. When we honor the earth, we honor the ingredients that honor your hair. Healthy Hair Starts at the Root.🌱 #EarthDay #RuckerRoots #Haircare #Farm
390 1
24 days ago
This is your sign to restock. 🌿 All single products = $10 each. Now through April 15th. While it lasts🤏🏽🔗ruckerroots.com #RuckerRoots #SpringSale #NaturalHaircare #HairGrowth
494 0
1 month ago
Grace, gratitude, and new beginnings. 🌿 Happy Easter from Rucker Roots — from our table to yours. #RuckerRoots #HappyEaster #HeIsRisen #Victory
721 5
1 month ago
New month. New intentions. Same roots. 🌱 April is giving us permission to reset — your hair included. Whether you’re protective styling, embracing your wash day ritual, or finally committing to that moisture routine… this month, we’re doing it with intention. Rucker Roots was built for this. For the women who show up for themselves, season after season. What’s your hair goal this April? Drop it below 👇🏾 #RuckerRoots #NaturalHair #AprilFresh #HairCare #NewMonthNewGoals
476 16
1 month ago