Rogue, a Los Angeles-based high-protein snack brand incubated by Science Inc., has raised a $2.5 million pre-seed round led by Science Inc., with participation from Uncommon VC, Simple Food Ventures, and other strategic investors to fuel its national retail and digital expansion. Founded by Tommy Riggs, the company is preparing to launch online in early May ahead of a July rollout into 2,800 Walmart stores, where it will debut in the protein and sports nutrition aisle with four SKUs, including a Walmart-exclusive Churro flavor. Built to compete with legacy snack brands, Rogue is pairing bold, flavor-forward chips and puffs with clean ingredients and gut-health support, while scaling a creator-led commerce strategy across TikTok Shop and Amazon to drive both retail and digital growth.
FOUNDER: Tommy Riggs
INVESTORS: Science Inc, Uncommon VC & Simple Food Ventures
ROUND: Pre-Seed
AMOUNT: $2,500,000
HQ: Los Angeles, California
#VentureCapital #Rogue #TommyRiggs #TradedVC
