đ10-Years have flowân by..đ
November 5/6, 2013 was the first public debut of River Wheel Co. although it had been in the concept phase for a couples years before that. Alexander Broussard, who was working for @tgedistribution at the time, compiled a massive list of possible names that was painstakingly narrowed down with his brother Andrew until the slogan âwheels that keep you flowingâ was uttered into existence. In that moment River Wheels were born and all other wheel names were forgotten. Next we reached out to long time friend, graffiti artist and inaugural team rider Greg Cohen for flowy logo inspiration then childhood friend and TGE Marketing Director at the time David Bledsoe put the final touches on the branding that has been seared into our memories ever since. Along with Greg Cohen, Matt Mckeen, Stefan Hefner and Ryan Gould were the debut team and first signature wheel lineup in a now long lineage of signature wheel models and specialty drops.
Fun Fact: Andrew Broussard was nicknamed BUFF by fellow SD Local Dustin Nooner ca. 2005, a name that was used for the first freestyle handlebars, BUFF Bars, then later used for PROTO âBUFF Core Technologyâ representing the innovative new freestyle scooter specific metal wheel core geometry and an homage to its designer. River, sharing the same lineage is the only other wheel in scootering to bear the BUFF Core markings and technology.
Not all the Sigs we managed to keep in new condition and weâre missing most of the 2 âReworkâ variants but not a bad collection. đ Which were your favorite Rivers to roll on and what do you dream of seeing next?
Check @gangstermuseum recent for another cool write up đ
#RiverWheelCo #WheelsThatKeepYouFlowing
â ïž GIVEAWAY â ïž WIN ANY PAIR OF @riverwheelco WHEELSâŒïž
.
.
All you have to do enter is:
1) Tag 3 friends
2) Follow @ohlaybrandofficial@riverwheelco
.
.
* Enter as many times as you want & share this to your story for a bonus entry
.
.
One winner will be chosen to win ANY River wheels of their choice. Good luck! #OHLAYBrand
â«ïžâ«ïžâ«ïž
All giveaway month winners will be announced August 14th & will be contacted from @ohlaybrandofficial account ONLY
Had just landed my ender trick and went to explore more of this spot. We walked 10m around this corner and seen this 9 foot brick quarter. So I change my shirt so it looks like it was a different day and then instantly started trying the trick. It took me about an hour and it was cutting close because we had to get the last train home soon and it was about to storm like crazy. Just in time I finally stomped it and I was completely wrecked. s/o Johannes and Ray for sticking with me all day to get those two clips and travelling all the way back to Rayâs that night Was a good day. If you havenât already go watch my River Wheel co part on their YouTube links in my bio @ohlaybrand@jarritos #ohlaytrickoftheyear2024
3.5 hour drive to the spot 4 hour train back. As soon as we got there started filming straight away. Was a little bit of a battle and was worth all the travelling so keen to get back to it! @ohlaybrand@jarritos #ohlaytrickoftheyear2024 If you havenât watched my new part with @riverwheelco link is in my bio đ«¶đŒđ«¶đŒ
Coastal glides out now on @riverwheelco YouTube! Available in your local stores and @syndicate_store_ soon #riverwheelco #syndicatestore #supportriderowned #scootering