Clean rivers start with people 💙
Local communities taking action. That’s how change happens.
Our goal: 100 plastic-free rivers by 2030 🌍
👉 Follow our journey and be part of the River Warriors making it happen.
👉 Join the movement (link in bio).
Introducing Sorting Bins 💙
In schools across our Indonesia action zone, we’ve launched color-coded bins so kids can learn to sort waste.
🎨 Same colors, same positions, so students always know where everything goes.
By practicing at school, they can bring these habits home and help their families do the same 😍
Future river heroes in the making 🌊
Would this work in your school or community? Tell us below.
It started with a question in a classroom in Antwerp 🤓:
How do you make people see waste again?
During the Responsible Marketing Week at @kdghogeschool , a group of final-year marketing students came up with a bold and slightly provocative answer:
👉 Send Dirty Pics.
A cheeky idea, further sharpened by @berlin_creative_studio , and later rolled out across Belgium with the support of @jcdecauxbelux and @asadventure .
Because every dirty pic tells us something: what ends up in nature, where it appears, and how we can push for more targeted action.
From classroom idea to public campaign.
👀 And now, it’s your turn. Show us your trashy side!
Spot it. Snap it. Upload it via Riverwatchers.be.
✨ From this… to this ✨
Not magic.
Just people doing the work.
Our River Warriors in Bandung, Indonesia, show up every day to make this happen.
👉 Follow our journey to see real change in action.
📣 Share this to grow the movement.
Have you heard of the River Cleanup Response Unit?
When floods hit, they don’t just bring water.
They carry plastic, waste, and pollution deep into nature and rivers.
That’s why we’re developing the River Cleanup Response Unit🚨:
a dedicated team ready to act right after floods, removing waste before it spreads further and breaks down into harmful microplastics.
Our second round of training is now starting in Belgium 🇧🇪
Because timing matters. Acting fast means protecting both people and nature 💙
Together, we turn crisis into action.
👉Curious to join a training and help protect rivers after floods? Link in bio
River Warrior Spotlight 💙
Meet Reina, our Partnership & Administration team member in Indonesia 🇮🇩
In Bandung, Reina keeps our operations running smoothly, coordinating finance, partnerships, and data. From reporting and analysis to brand audits and surveys, she strengthens how we work every day.
Beyond administration, she also leads focus groups and women’s workshops and supports partnerships, helping communities engage and strengthening our local impact.
Thank you, Reina, for your dedication, organization, and leadership. You’re a rockstar 😎
Remember the #10minchallenge? It’s still going strong in Cameroon and Indonesia 🌍
Spend 10 minutes picking up waste around you, then challenge 3 friends to do the same.
A small action that makes a real difference.
Huge congratulations to all the River Warriors already taking action 👏
👉 Take the #10minchallenge, tag 3 friends, and follow our journey to see River Warriors in action worldwide.
Comment 💙 if you’re taking the challenge.
This is what stopping plastic pollution looks like 👀
Every day, our River Warriors are removing waste from rivers in Bandung to stop it from reaching the ocean.
This work happens every day. Quietly. Consistently. Locally.
🔥 Real people
💙 Real action
🌍 Real impact
👉 Follow to see the impact grow.
🌍 Happy Earth Day!
Earth Day isn’t just about celebrating nature.
It’s about asking:
What can I do today to help?
Real change doesn’t come from big promises.
It comes from small actions.
At River Cleanup, we work to make rivers plastic-free.
Here’s how you can help:
⏱ Spend 10 minutes picking up litter
🚫 Refuse single-use plastic today
📣 Share this post
🌱 What will you do today?
Comment 🌍 if you're taking action.
Rivers in India got a powerful dose of River Warriors energy 🇮🇳
Together, a lot or River Warriors rolled up their sleeves and cleared riverbanks weighed down by waste. A total of 700km!!
A big thank you to all the River Warriors for this incredible effort. Every bag collected is a relief for our rivers and nature. There is still much work to be done, and actions like this show the difference communities can make 💪
👉 Follow our journey as River Warriors take action across India, and share this post to help grow the movement.
Together for clean rivers 💙
⏳ 5 months until the biggest cleanup of the year. Are you in?
World Cleanup Day returns on September 20, and we’re getting ready to make another huge impact together.
This is the weekend when people everywhere unite for one mission: plastic-free rivers and cleaner communities.
📅 Save the date now.
💪 Already know a spot that needs cleanup? Register your event on our website and take the lead in your area.
👉 Follow our journey as we count down to World Cleanup Day.
Hats off to our River Warriors worldwide 🎉💙
They’re leading the way locally and showing what real action looks like. The work is challenging, and their dedication keeps pushing change forward. Proud to stand with you on this mission 🤗
👉 Follow our journey and share their impact to help grow the global River Warriors movement.
