Sasha KljutĹĄenkov â an extraordinary artist. Each frame is more than an image; itâs a performance of emotion, statements, and timeless vision.
New York. @kljuchenkow #VisualArt #PhotographyArt #ContemporaryArtist
#NewYorkArt #ArtStatements #VisionAndEmotion #TimelessArt #ExtraordinaryTalent
ELEMENTS OF NATURE â editorial in motion â¨
Presented at @digitalfashionweekxyz Digital Fashion Week NYC, London the project by @rightdirection.up Ă @ephemera.one ONE transforms botanic textures into phygital fashion: garments, 3D-printed accessories , and AR storytelling.
The video itself is a hybrid AI-driven editorial video â shaped with:
CLO3D â garments & silhouettes
Gemini 2.5 Flash Image â AI textures & surface design
Flux Kontext / Flux Ultra â scenography & depth
Veo 2/3 â cinematic motion frames
After Effects â AR layering & phygital effects
Premiere Pro â final cut & editorial rhythm
Fashion a living system between nature and technology, physical and digital.
Credits
Concept & Direction â @rightdirection.up (@jelizaveta_hagleitner )
Concept , Artistic Direction, Textures & Print @daria_smakhtina ( @ephemera.one )
Fashion Designer â @beatrice_ceizariene@skaiste.stankeviciute
AI Art ministryofspaceandtime
DFW New York @digitalfashionweekxyz
3D Fashion Designer @vingil_3d_fashion
#DFWNYC #FashionEditorial #AIVideo #PhygitalFashion #FashionTech #RightDirection #ElementsOfNature
ELEMENTS OF NATURE by RIGHT DIRECTION x ephemera ONE is a hybrid fashionâart installation presented at Digital Fashion Week NYC, September 11 at SHIFT Midtown.
The work fuses natural textures, 3D-printed accessories, garments, and AR storytelling into a modular system designed for scalable retail.
It reimagines fashion as a living system â adaptive and responsive, moving between nature and technology, physical and digital, ecology and design.
Pilots in New York (September 2025) Vienna (November 2025 â April 2026) introduce the format as both artistic expression and prototype for a new phygital retail model. Credits
Concept & Direction â @rightdirection.up (@ @jelizaveta_hagleitner )
Concept , Artistic Direction, Textures & Print @daria_smakhtina ( @ephemera.one ) Fashion Designer â @beatrice_ceizariene AI Art â ministryofspaceandtime
DFW New York @digitalfashionweekxyz
3D Fashion Designer â @vingil_3d_fashion #DFWNYC #RDX #RightDirection #ElementsOfNature #FashionTech #Phygital
In a world of noise, clarity becomes power.â
Not just a coatâitâs a stance. Minimal, enduring, and consciously made. â
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Trench Coat Orane â crafted from surplus 100% cotton and made responsibly in the EU. Order via link in bio.â
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#rightdirectionup #modernminimalism #consciousfashion #timelessstyle #slowfashionmovement #sustainableluxury #stylewithsubstance
Precision in motion. Power in restraint.â
Right Direction isnât about spectacle â itâs about presence.â
Quiet clarity over noise. Structure over excess. Style that holds its own.â
Crafted from surplus fabrics with lasting intention.â
Designed for those who move with purpose.â
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#rightdirectionup #modernminimalism #consciousdesign #sustainablefashion #timelessstyle #slowfashionmovement #clarityinmotion #lessbutbetter
A clear stance in a noisy world.â
Rooted in intention, designed to lastâthis is style with depth.â
Not chasing trends, but choosing what matters.â
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Quintessence Collection âan exploration of purity, renewal, and interconnectedness.â
Crafted from premium surplus fabrics and made in the EU with purpose.â
Each piece comes with its own product passport, ensuring full transparency from start to finish.â
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#rightdirectionup #minimaliststyle #sustainablefashion #timelessdesign #consciouswardrobe #fashionwithpurpose #slowfashionmovement #quintessencecollection
Form. Focus. Forward.â
â The Linnea Jacket-Dress â tailored in 100% premium surplus wool.â
Sculpted minimalism with edge and intention.â
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Worn by @vikamasnyuk â
Captured by @rdlab.ai@kljuchenkow â
DM us for details or availability.â
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#rightdirectionup #slowfashionmovement #sustainabletailoring #intentionalwardrobe #minimalstyle #agelessstyle #premiumsurplus #madeineurope #modernuniform
Strong form, quiet intent.â
Tailored in pure merino wool â using only premium surplus. This is restraint as elegance. Confidence without excess. Made in Europe. Worn with purpose. Right Direction â sustainable tailoring for modern minds.â
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Captured by @alyona.maslova.ny â
Order via link in bio.â
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#rightdirectionup #quietluxury #sustainabletailoring #slowfashionmovement #premiumsurplus #intentionalwardrobe #consciousfashion #madeineurope #refinedsimplicity #modernuniform #timelessdesign