HONESTLY HER 💞💞 Episode 24🩷
Joining me on the sofa is Gemma Adair of @riadaconsultancy
A woman in tech working closely with Microsoft AI Business Solution Partners, helping design, pilot and scale go-to-market programmes that drive real revenue results.
In this conversation we talk about breaking into tech, navigating the industry as a woman and building pathways for others to follow.
Gemma also shares the work she does mentoring people from underrepresented backgrounds into the sector, creating access and opportunities where they’re often missing.
This one is insightful, empowering and needed.
And of course… we give flowers 🌹
Produced in partnership with Carnival Slayers and Myriad Studios.
🩷👑
We were proud to have Gemma Adair and Riada Consultancy as part of the Festival of Entrepreneurs 2025. @riadaconsultancy@rubygem82
Gemma works with leaders and teams navigating complexity, growth and change, bringing clarity, calm decision-making and practical direction when it matters most. The kind of support founders value when the stakes are high and the path is not always clear.
Thank you for being part of the FOE community.
Festival of Entrepreneurs brings together 5,000+ founder decision-makers. Join us next year as a partner, sponsor or exhibitor and put your brand where growth conversations happen.
#FestivalOfEntrepreneurs #Founders #Leadership
What a great start to @southcoastsummit 2025 Conference with host @chrisscruffhuntingford and keynote by @scottdurow and Kirk Ryan. The exhibition area was buzzing with conversations in full flow.
#ExhibitionExpo #SCS2025 #MicrosoftCommunity #CommunityRocks #Sponsors
What a fab first day at the @festivalofentrepreneurs yesterday!
I had an incredible experience sharing the stage for the first time as a panellist speaker. What started off with just a few people in the room quickly grew to an audience of over 60 - such an amazing buzz!
It was an energising and inspiring experience, and I had the pleasure of sharing insights alongside the brilliant Julia Payne. Thank you Melissa Curran for being a great host!
Feeling grateful, motivated, and excited for what’s next! 💫
#FestivalOfEntrepreneurs #PublicSpeaking #Entrepreneurship #Gratitude
Join me at the @necbirminghamexpo for the @festivalofentrepreneurs event next week!
Excited to be speaking as a panellist on "Inside the CMO Playbook: What Drives Real Growth in 202", within the Tech, AI and Marketing track.
Two days of growth-focused content, 150+ speakers, 100+ exhibitors and thousands of entrepreneurs all under one roof.
I’ll be sharing the lessons I’ve learned about growth, alongside founders of LUSH, Ted Baker, Grenade, HomeServe, Absolute Collagen, SURI and Remedy Health.
📅 Dates: Wednesday 8 – Thursday 9 October 2025 📍 Venue: NEC Birmingham 🎟 Tickets: Copy the link to get your FREE 2 day pass - /Forms/Form.aspx?FormRef=FOEA5Visitor
👉 Visit the Riada Consultancy team on stand C9
Copy link to see the full agenda - /agenda-2days
#microsoft #microsoftmarketing #marketingtips #microsoftpartners #festivalofentrepreneurs
Sales without the sleaze? Let’s talk.
Next week Thursday 18th September, Earl Talbot will be at the #Connect2Collab Forum with Riada Consultancy hosting a straight-talking, no-fluff session on Sales 101.
Earl has been in sales since 1995. From cold calling to closing big-ticket B2B SaaS deals. He has seen the good, the bad, and the misunderstood.
This won’t be a lecture. It’ll be a live conversation. Ask him anything.
We’ll get into: • Why sales still gets a bad rep (and how to shift that) • The fundamentals most founders and freelancers skip • How to sell with integrity • What you really need to build sustainable revenue
Too many are investing in tech, funnels, and fancy systems… but skipping the basics.
If you’re trying to grow a business, build real client relationships, or just get more comfortable selling, this session’s for you.
Come join us at Spaces, Hammersmith Grove.
No pitching, just practical conversation.
Register to secure your free spot - https://bit.ly/3Io9MLB
🚀 Exciting Announcement!
We launched a business event called The #Connect2Collab Forum which is your go-to platform for growth, collaboration, and meaningful connections.
It’s not just another networking event. It’s a vibrant, inclusive space designed to help entrepreneurs, business owners, and professionals - whether you’re just starting out or scaling up - gain actionable insights, spark innovation, and build real relationships.
We will be running a series of events this year and the next one is on Thursday 15th May at 18:45 hosted at Spaces in Hammersmith (5 mins walk from the station), with a spotlight on Business and Marketing Strategy.
Just as a house without a solid base is susceptible to collapse, a business without a well-structured marketing strategy is vulnerable to failure. Business and Marketing strategy alignment! 🚀 Gemma Adair, Founder
The event is FREE to attend, so if you know of anyone or a business that would be interested - link in bio!
🚨 Reminder! Our LinkedIn Masterclass is THIS Wednesday! 🚨
Don’t miss your chance to unlock LinkedIn success and boost your career! 🚀
Join Gemma Adair & Earl Talbot for a 90-minute live session packed with practical tips to help you:
✅ Optimise your LinkedIn profile
✅ Build a powerful professional network
✅ Stand out to top employers
📅 Date: Wednesday, 26th February
🕕 Time: 6:00 PM - 7:30 PM
💻 Where: Zoom
It’s not too late to sign up! LINK IN BIO @aletofoundation
Put an end to endless job searches and allow the opportunities to come to you 👀
Join Gemma Adair & Earl Talbot ☯️ this month to unlock the secrets of LinkedIn 📘
📆 26th February from 6pm
👉 Secure your spot - LINK IN BIO @aletofoundation
