PORTRAIT N°4
Ariane ELFEN (
@allthingself and
@corrrespondent ), Creative Director at APROPOS agency (
@apropos_agency )
Ariane, a graduate of Central Saint Martins, is the Creative Director at Apropos—a creative studio and think tank based between London and Geneva.
Mirroring Apropos’ ethos, Ariane—with her signature curly hair, a slightly excessive fondness for Elton John in her headphones, and a personality reminiscent of a subtle blend of sophistication and Jennifer Coolidge’s humor—projects a strong image while remaining refreshingly uncomplicated. There’s no doubt she approaches the complexities of brand identity with the insightful analysis of a
@mytherapistsays post, perhaps finding the quiet space to cultivate her visionary creativity in the tranquility of a bathtub.
Photo Credits:
@dominoslens 
