A new investigation by @consumerreports has entered the chat, so let’s talk about it.
For Rebundle:
• No detectable arsenic or cadmium
• Lead detected at trace levels
• VOCs detected; Rebundle was the only product without toluene reported
• No pathogens detected
We take these findings seriously. Lead is an environmental metal that can occur at low levels in plant-derived materials, and we are reviewing potential sources. We’ve already tested water used in production, now we’ll test the soil.
Independent testing and clearer benchmarks are long overdue in this category. We welcome the scrutiny and remain committed to transparency and continuous improvement.
Salute the Queen, indeed! 👑
We’re so honored that @kayratheodore , one of the most talented Hair Artists in the game, chose us as the hair sponsor for @re.stance ’s fashion showcase—where beauty and fashion collided head-on with sustainability. ♻️
You’ve all seen her iconic hoops and loops, and now you see them reimagined with plant-based braiding hair. Proud. Grateful. Inspired by the brilliant creatives showing how braidbetter can elevate the runway. 🦚
If you’re hearing about us for the first time, welcome!! S/O to @raventhesciencemaven for bringing renewed awareness to the risks associated with plastic synthetic hair. It’s alarming that a staggering 78% of hair products targeted at Black women are laced with chemicals that have been linked to obesity, infertility, and cancer. It’s overwhelming and kind of scary–we know. 😔
As the first U.S.-made plant-based alternative, we’re steering this industry toward a safe, non-toxic, and eco-friendly future. If you’re looking for a good place to start, check out this article (linked in bio) by @theletter.k_ . In it, our friend @zoeindigo.md.dermatologist gives her perspective on why plastic synthetic hair could be causing an allergic reaction.
Stick with us; we got you all. 🌱🍌
Surreal experience getting to braid the angel Bb @aarianaphilip for her first @metgalaofficial_ 🥹 using none other than @rebundle.co “sexy vegan hair!!” 🌱 breaking barriers in every possible way, with the most infectious smile on her face through it all. True beauty 💖
Thank you @charlielemindu for trusting me with this, always love being on your team!!
Banana leaves or banana stem? 🤔 It’s a common mix-up, but our plant-based braiding hair is made from banana stem fiber—never the leaf. We extract the fiber from the stem, then blend it with natural oils and biopolymers to transform it from straw-like to hair-like.
Here’s a visual of what exactly goes into every single bundle. 🌱🍌
Rebundle has long been a leading voice advocating for transparency and accountability in the hair extensions industry. So when recent studies revealed contaminants, we immediately got in the lab.
Using a third-party lab, and following the same protocols and thresholds, NO lead or VOCs were detected in finished braidbetter bundles.
Over the years, braidbetter has undergone continuous improvements as part of our commitment to quality, including ongoing formulation and process enhancements. We’re always striving to do better—even when no one is watching.
Science-backed brands are the future of this category, and we’ll continue to lead with integrity and efficacy.
Comment REPORT to see the study.
You didn’t think we wouldn’t find out for ourselves, did you? 😌
Stay tuned this week as we share the results of the third-party testing we conducted following recent studies.
