The office looked a little different on April 23rd. We welcomed the next generation of marketers - and maybe a few future CEOs - to our offices across New York, Chicago, Detroit, Atlanta, Miami, and Seattle for Bring Your Kids to Work Day.
They explored the office, tackled their very own βCool Kid Brief,β and spent the day trying to figure out what exactly their parents do all day. Spoiler: the explanations were incredible. The energy they brought? We could all use more of it. Safe to say the future of marketing is in good hands. π
#BringYourKidsToWorkDay #WeAreRazorfish π
Turns out you can relaunch an iconic brand and make the internet laugh at the same time. @TheOneShow agreed.β
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@hbomax and Razorfish are proud to have won a Bronze Pencil for The Re-Rebrand: Bringing Back HBO Max β recognized in Social Media / Craft: Use of Humor.β
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Proud of everyone who made this campaign what it was!β
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#OneShow #TheOneClubforCreativity #WeAreRazorfish
From AI-powered to AI-centered: Moving beyond one-off use cases
At a recent roundtable, Cecilia Garzella, data editor at Campaign US, sat down with brand, agency and media leaders to explore the pivot from using AI-powered tools for one-off tasks to building an AI-centered organization.
Click the link in our bio to read the full feature with @razorfish ! #partnercontent
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Awareness is easy to buy. Relevance is earned.β
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The brands winning today aren't the ones with the biggest budgets. They're the ones building community trust, earning cultural participation, and showing up when it matters most.β
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Culture isn't a channel. It's the brief.β
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Our latest blog breaks down how modern brands build cultural relevance β and keep it.β
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Read the full article β Link in Bio π
Razorfish Miami hit the pavement at the 2026 Corporate Run. πβ
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Our Miami team came together to move with purpose, supporting an event that champions health, wellness, and community connection. The energy was there and so was the team spirit.β
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#Miami #CorporateRun2026 #WeAreRazorfish
Gen Alpha already has opinions about your brand. Theyβre just not the ones buying yet.β
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Theyβre influencing purchasing decisions across food, beauty, auto, and financial services β faster than most marketers expect. Our research, in partnership with GWI, shows how this generation shapes what families buy and which brands they trust.β
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Read full report β Link in Bio π
On stage: Ryan Jones on how the future is here
β Keywords β semantics
β Clicks β, bots β
β Metrics are gameable
βItβs a bot-first internet.β
SEO isnβt dead, but the old version is.
Razorfish is heading into the 30th Annual @TheWebbyAwards with something to celebrate.β
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4 Wins. 3 Honorees. 2 Nominees. πβ
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To everyone who poured their creativity and craft into this work: the industry took notice. Here's to bold ideas and the people who see them through!β
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#Wearerazorfish #Webbyawards
HBO Max and Razorfish took home a Bronze @clioawards . πβ
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The Re-Rebrand: Bringing Back HBO Max was recognized in the Social Media / Single-Platform category at one of advertising's most prestigious global competitions. We're proud of this one.β
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Restoring an iconic brand to its rightful name takes more than a name change β it takes strategy, craft, and a team that believes in the work. Ours did.β
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To everyone at @hbomax who took the leap and Razorfish who contributed: the industry took notice. Here's to bold ideas and the people who see them through!
#clioawards #wearerazorfish
Plot twist: the most influential person in the showroom might not have a driver's license yet. πβ
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Gen Alpha is already showing up to dealerships, shortlisting vehicles, and influencing the final call. 90% of them actually care about cars despite growing up in the age of Uber and self-driving headlines.β
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Our research digs into how this generation is shaping family purchases today and brand loyalty for years to come.β
Link in bio β