Two minds. One game.
Legacy isn’t given. It’s worn, lived and reinvented.
Between the focus, intricate moves and blank stares, Adidas finds itself at the centre of this story. We’re placed in the middle of a chess game played by two women each representing two different age groups; one has experience and one moves on instinct.
The contrast between the two characters can be seen through their expressions and energy towards the game.
The Adidas Superstar is the link between these two generations, each wearing it in their own distinct way to show the bridge of the brand’s influence across generations.
Creative direction: @ruf_sketchs@madeby.green
Producer: @ruf_sketchs
Director: @madeby.green
DOP & Editor: @bykurecobain
Models: @ray.latable_@usernamepearl__
Lighting: @soxxy_sa@soopra.__
Voice Over: @neo.nicole_m
Behind the Scenes: @___.litha@soxxy_sa
Assistance: @zama_ngcelwane@okayy.leighh
Product: @adidasza
#adidassuperstar
#adidasoriginals
#adidas
#specad #mockad
