It's Fix It In Post Friday once more.
Here is a favourite from last year, take a look at how we polished off this classy Cotton Traders commercial.
#PostProduction
#CommercialProduction
#VFXBreakdown
#CottonTraders
#BehindTheScenes
It's Fix It In Post Friday, have a peek into our creative process!
How do you film an advert on a train? A lot of greenscreen, rotoscoping and screen tracking! This ad for Northern Rail was especially fun for us as it featured a variety of animated illustrations that float, swish and fly throughout. Can you spot which ones are 2D and which ones are 3D?
#NorthernTrains
#PostProduction
#MotionGraphics
#Rotoscoping
#CreativeProduction
👻 Happy Halloween 👻
Who says the afterlife can’t be rendered in 3D?
In our behind-the-scenes, see how @emma_e_hall masterfully brought together light, movement, and texture.
Swipe to see the final short
#VFXArtists #3DAnimation #BehindTheScreens #VisualEffects #VFXBreakdown #Halloween2025 #GhostStory
It's Fix It In Post Friday, have a peek into our creative process!
You may have seen the two videos we worked on last week, celebrating McLaren's special new livery for the Monaco Grand Prix in honour of Ayrton Senna.
With the cars being shot using a circular bullet time rig using 75 individual cameras, there was clean up required to paint out the floor and any visible equipment in the background. We were also tasked with recreating one of Senna's most iconic races, by adding rain to a 3D environment that would give the impression of being frozen in time as the camera raced past. We also took up the challenge to find new ways of incorporating archive footage - adding it into camera lenses, TV screens, and reflections on Senna's iconic helmet.
#postproduction #vfx #aftereffects #3d #mclaren #senna
It's Fix It In Post Friday!
The iconic alton towers logo gets a Cbeebies makeover!
You may have seen our ads recently for CBeebies Land at Alton Towers. To make this dramatic push through the logo, we looked at classic fantasy influences like Harry Potter and the Warner Bros logo.
The cloudscape was made in Cinema 4D using volume objects, but as you can see a lot can happen when you move into the compositing stage, including turning the whole sky pink!
We also collaborated with animation house @blue_zoo who provided us with a special animation of the Go Jetter's JetPad.
It's Fix It In Post Friday!
Chessington World of Jumanji is back on our screens this week so we're giving you a sneak peak at how we brought this to life!
The final shot of the ad needed a refresh, so we expanded the boundaries of the frame using photoshop, and split it into 3D layers inside after effects to create a dramatic aerial zoom through layers of smoke.
Add in some sky to create a sense of the horizon and there you have it!
#postproduction #photoshop #vfx #aftereffects #3d
It's Fix It In Post Friday!
You may have seen our lovely spot for Swift Caravans on your screens recently so we thought we'd give you a sneak peak into how these projections were made!
We used a combination of AfterEffects and Cinema 4D to project these joyful family memories on to the product.
#postproduction #cinema4d #aftereffects #ae
