âKollywood Indie Sceneâ
2023
Esplanade Offstage Key Visual
Digital
The Tamil film industry, affectionately known as Kollywood, has long been the stronghold for Tamil music. With the rise of digital music production and YouTube, new and young composers are pushing boundaries. Experimenting with different genres and making bold statements with their music, Esplanade highlights five such up-and-coming Indie composers who are redefining the Tamil music scene - Sean Roldan, Justin Prabhakaran, Pradeep Kumar, Leon James and Vaisagh.
To find out more, the article (together with my illustration!) can be found on the Esplanade website. Thank you @esplanadesingapore for the wonderful opportunity đŤśđ˝
my obsession with drawing my cat getting stuck in places needs to be studied đââŹ
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#illustration #art #design #procreate #catart #poorboolat
redid two of my old illustrations I made to spice up my cpj back in school 𫢠she was right, design is hard!!
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#illustration #art #design #procreate
a result of my funemployment era: this cute article illustration piece for a design test đ
(donât worry, I can post this because the company rejected me đđź)
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#illustration #art #design #procreate #articleillustration
who knew a man chasing after han sohee would get me out of my drawing rut đŤĄ
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#procreate #design #illustration #art #fanart #bts #seven #jeonjungkook #hansohee
âForm Exaggerationsâ
2023
42cm x 59.4cm
Lino Print on Paper
An outcome from the Bollywoodâs Magic Masala project, Form Exaggeration is a collection of poster art showcasing a different intrepetation of Bollywood posters through filled-colour illustrations inspired by dramatic formations of movie characters from these masala films. In filmmaker Manmohan Desaiâs masala films, exaggeration is a key driving force in enabling actors to depict a certain dramatisation of feeling, provoking high intensity of emotions for audiences to experience as they enjoy these movies.â¨â¨Choice of mediumâlino printingâis inspired by Indiaâs blockprinting technique, as well as to bring out commercial poster characteristics of layering and collaging in conveying a filmâs narrative.
âThe Masala Publicationsâ
2023
PP Neue Montreal
Recypal 80gsm
11.2 x 21 cm / 40pp
Digital Printing / Thread-Sewn
The masala genreâa hybrid genre that blends comedy, melodrama, romance, action and musicalâgrew in popularity in the 1970s due to its ability to evoke high-strung emotions in under one film. In a time where hand-painting was the medium of choice, masala posters were treated as a dramatic piece of visual language due to an artistâs ability to tell a story on canvas to mirror the range of emotions in its narrative. However, with the emergence of technology, the preference for digital methods has led to a possible death of Indiaâs visual culture.
As such, this project aims to revive and appreciate Indiaâs lost art of hand-painting through its ability to exhibit masala narratives using emotional storytelling, in hopes of sparking conversations on its continuing relevance as an advertising medium for Bollywood films.
The Masala Publications is a 3-piece publication series that acts as an information booklet about the Bollywoodâs Magic Masala project, with each corresponding to the three key masala films of filmmaker Manmohan DesaiâAmar Akbar Anthony (1977), Coolie (1983) and Suhaag (1979). In addition to background context of Indiaâs commercial art and the key masala narratives, each book showcases the filmâs emotional data that inspired the outcomes of this project.
Creative Process Journal
âFinal Year CPJâ
2023
PP Neue Montreal
Recypal Matt White 80gsm, Painted with Add-Ons
16.7 x 23 cm / 202pp
Digital Printing / Ring-Bind
Creative Process Journal is a self ring-binded publication that acts as a form of documentation of the creative journey of my final year project, which consists of research findings, experimentations and its primary outcomes, lecturer notes and anecdotes of various whacky incidents that took place in the LASALLE studio of D301.
A personal favourite outcome of mine from my final year project due how spontaneous it turned out. Looking at it, I like to think of it as a personal homage to the six years of âeh shit cpj howâ throughout my poly and uni years <3
Lino Craft Making
âSpoo!â
2022
For an Image-Making workshop held in school, we were given the opportunity to create our own designs to carve on a linocut board. Once done, we proceeded to learn lino printing and experimenting with different colours and techniques!
As the premise of the workshop surrounds âbottlesâ, I illustrated a cat trapped in a bottle saying the word âOops!â (although once printed, I realised I did it backwards) as inspired by an incident that actually happened to my own dear cat.
Research Compendium
âTypography in Old, and Modern Cinemaâ
2022
Editorial New & Graphik Grotesk Typeface
Recypal Matt White 80gsm
6.5 x 9.5 inches / 48pp
Digital Printing / Open Binding
Typography design in film titles, such as title sequences and movie posters, has evolved since its birth in the early 1950s. Typography in film has always served a great purpose: to tell a story.
Hence, the progression of aesthetics has brought movie experience for audiences to new heights. With the evolvement of modern trends, it provides artists with more creative opportunities to experiment and create new typographic approaches that enriches storytelling of cinema.
âDo judge a book by its cover.â
2020
Brief: Penguin Modern Classics are redesigning some of their book covers and have commissioned me to produce photographic material that will be used in their two new book cover designs. The assignment is to use product photography for the other.Â
The book that I picked is titled âPerfume: The Story of a Murdererâ where it tells the story of Jean-Baptiste Grenouille, an unloved orphan in 18th-century France who is born with an exceptional sense of smell, capable of distinguishing a vast range of scents in the world around him. He ends up murdering several women to capture ther unique scents.Â
Perfume is the main pinnacle point of this story. In the story, the main character who was gifted with an inhumanely strong sense of smell, grew attached to a scent of a young woman because of how pure and feminine she was. Hence, I wanted to play with the concept of scent and femininity by using symbolism. The feminine scent of a woman is deemed to be powerful due to its nature of enticing men that walks by. Whatâs more feminine than flowers?
Art Direction, Styling & Photography by me
Lighting Assistant: @_kimchii , @niktanmishra
Model: @atiqahnadzirah_00