Meet RISE.
Elevated lofted look. More durability.
Made from 100% recycled materials and designed to keep up, even when conditions don’t.
High loft. Warm when wet. Built to bounce back.
Conditions change. Performance shouldn’t.
In this @thegearjunkie feature, explorer @lonniedupre in the Arctic shares how his gear has evolved for wet, demanding environments where reliability matters most.
PrimaLoft — lightweight warmth built to perform when conditions don’t cooperate.
Tested where it matters.
Water stays on the surface. Warmth stays with you.
Hydrophobic PrimaLoft insulation doesn't absorb moisture, so you stay dry, protected, and ready for whatever's next.
