Concepts are cool but execution is everything
We’re taking a look back at some of our favorite projects. From concept to completion, our team brings every detail to life, making sure the final product matches the initial vision
3D: @foto_mvp
#PressGoDoesItAgain
In 2020, we collaborated with @pressgo for Casa Nike in Mexico City, a private space dedicated to customizing Nike pieces, from sneakers to apparel, created for talents, guests, and influencers.
Our work focused on sneaker customization, developing different styles and visual proposals for each pair.
Today, we are revisiting part of that archive from a new creative stage: integrating photography, graphic design, and artificial intelligence to bring the physical product into a more editorial and conceptual visual universe.
A blend of handmade intervention, real sneakers, and new visual tools.
Thank you to @raf.rossell , @gus.raigosa , and @geosneaks for the invitation to this project.
2020 · Nike Custom Sneakers
Ale Su Art
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#NikeCustom #SneakerCustomization #CustomSneakers #AIVisuals #AleSuArt
We’re going on tour!
Over the next few months our team will be traveling across the country producing activations in a range of different footprints, every location requires its own approach.
Looking forward to sharing more looks into what we’ve been building along the way 👀
#PressGoDoesItAgain #BrandMarketing
@mcdonalds 1 in 8 starring @olandria
For this McDonald’s commercial, our team at Press Go Studios helped bring the visual world to life, building out an environment that matched the energy of the story while keeping every frame rooted in the brand
Client: McDonald’s
Agency: Golin
Director: Jones Crow
Executive Producer: Max Movish
Producer: Jared Avalos
Director of Photography: Luciano Picazo
Production Design: Terdarin Bryson / Press Go Studios
1st AD: Chris Vergara
2nd AD: Emmy Naling
1st AC: Kal Kociss
Gaffer: Meredith Smith
Key Grip: Connor Vyce
Sound: Chris Nawrocki
VTR: Nick Caza
Ruth HMUA: Alexandra Nelson
Teleprompter Op: Steven Connor
Key PA: Bekah Douglas
Editor: Parnika Raj
Colorist: Emily Bailey
Golin Team: Chris Rocco, Clare Sandlund, Shadab Waji
We created a custom Nike swoosh logo for the AF 1 JA Luxe release in LA @soleclassics , how’d we do? 👀💎
#nbaallstarweekend #jamorant #sportsmarketing #PressGoDoesItAgain
ICONS DON’T PLAY IT SAFE 💎🏀
Press Go teamed up with @nike , @soleclassics , and @kingsrowe for a special NBA All-Star Weekend drop.
The AF1 JA Luxe is here.
Pull up. Say hello. Grab a pair.
