Our girl was well and truly due for a makeover.
The childhood tradition that creates thousands of controversial social media posts, podcast chats and multiple group messages has finally been modernised to work for time poor parents, not against.
The traditionalists might want to close their eyes ….
Coming soon. 🧚🏻♀️
Hand on heart … there’s been an intentional pause on being publicly facing since our sellout in January.
That doesn’t mean we haven’t been working.
Building in real time as an Australian startup business can be confronting and enough to make you want to quit.
We’ve had a financial hit big enough to stop us in late 2025.
Bitch please …… just wait and see. Our mission to help time poor parents show up in ways they want to but maybe can’t (for whatever reason) isn’t lost on us. We will continue for those who experience parental set backs but can’t use that as an excuse not to be everything for their kids.
See you very soon.
Leesh Cross
Thank you for trusting a brand new small business.
We’ll be back soon with the option to buy the playdate invitation cards separately.
And onto the next parent problem ….. 🧚🏻♀️
I’ve been mocked all day by my colleagues because they see your messages about the 6:00am glow. I’m no gatekeeper nor ‘influencer’.
It’s all smoke and mirrors. This is me post 9 hour work day and leaving home at 5:10am and getting home at 5:30pm to all the requests for the overstock of our 2026 interview cards we can’t on sell next year. To tell how tired I am … the captions will give you hints 🫠
I’m deep in seeing how I can meet as many of your requests as possible to spread it around. Thank you for the support, it’s overwhelming, but nothing express Uber Eats and Olivia Dean playing in the background can’t fix.
For everyone who has DM’d …. I’ll confirm quantities of what has been shipped and to whom.
Call for last drinks!!!!
With now less than 30 Year Ahead sets left and to ensure they arrive in time for the first day moment with back to school … final orders for this set will officially be closed and express shipped on Friday 16 January 2026 if not sold out prior.
This is to guarantee Australian parents are prepared with the small things to make the big moments matter.
Here for every Australian parent that has caught themselves saying ‘that came around so quick’.
Express shipping is a non negotiable for all our products. We know who our customer is and what they need.
T minus 10 days until go time. You’ve still got time because we’ve done it for you. Tell your friends, and your sisters x
The letterpress detail on this little card that has over 26,000 of you sharing, saving and purchasing for your year ahead.
We’ve prepped for the moments that parents wish they thought of but missed.
We see you all & unfortunately underestimated the love we’d receive for these pieces. We have just under 80 sets left and due to time of year are not in a position to do a second print run x
***GIVE AWAY TIME***
To celebrate the new year & the release of our brand new 2026 Year Ahead Set, we’re gifting the full set to not one but FIVE winners.
How to enter:
1. Follow @prepped.parent
2. Comment with the number of children you have AND tag a friend
3. Each comment is a separate entry
Winners drawn 8:00pm Friday 9 January 2026 and will be contacted via DM to confirm delivery details.
Our products are slowly and sustainably letterpressed on a vintage 1960s Heidelberg Windmill Platen Press using luxury thick 450gsm stock with 35% cotton, creating a textured card that feels soft, weighty and special in the hand.
Good luck!
The ending to the perfect pair if you’re a parent with a child starting daycare, kindy or school in 2026.
This isn’t about a flag. This is about thinking ahead to capture their change in a classic and memorable way for years to come.
Our products are slowly and sustainably letterpressed on a vintage 1960s Heidelberg Windmill Platen Press by the experts at @hungryworkshop using luxury thick 450gsm stock with 35% cotton, creating a textured card that feels soft, weighty and special in the hand.
Each set comes with an all-natural wooden dowel for its sustainability and timeliness charm.
Free express shipping on all orders so you have it in time.
Our Year Ahead Set exists so that the year doesn’t disappear. What can you expect:
The first day flag - the ritual you want with the planning done for you.
The last day flag - prepared in advance as the end often comes faster than expected.
The About Me card at the start and end of the year - because change happens quickly and you don’t want to miss the memory of the world in their own words.
The Reminder Cards - your voice throughout the day when you don’t have the ability to just simply send a quick ‘text’.
The Playdate Invitations - the modern introduction to new families when friendships form.
This has been designed to mark the year as it happens in real time.
