This week marks the beginning of our new era 🎉 Overcast Merch and Down Right Merchandise have merged to make ARMADA.
At our core we are driven by efficiency, commitment, and a fan forward ethos while being anchored by a diverse team that is dedicated to building lasting relationships, innovation, and a seamless experience.
Thank you to our teams for joining us on this journey and thank you to our clients who continue to collaborate with us. We’re excited about this next chapter and honored to keep building it alongside our partners and people. 💫
Follow our flagship store account @armada.merch for new releases and updates on all your favorite artists.
#poweredbyarmada #merchandise #armadamerch #newbeginnings #entertainmentnews
Tune in Thursday (3/12) to hear from @seamusmenihane , CEO and Co-Founder of @poweredbyarmada ! 🎶
#podcast #business #interview #merch #supplychain #bandmerch
e dug deep into our 2025 #ecomm metrics and after reviewing our top artist stores, here is what we found...
- Top performing artist stores launched 30+ products.
- The top 5 bestselling items included 1 – 3 media items and a black t-shirt.
- Stores in this category hosted 100K+ unique visitors.
- Conversion rates sat between 1% - 3%.
- 35% – 70% of products sold were t-shirt items.
- 25% - 60% of products sold were media items.
- Marketing efforts attributed 30% – 70% of all online sales.
These stats will not be surprising to those that work in our industry, but presenting informed decisions based on real data is something we value when interfacing with our clients.
Merchandise has endless possibilities to be successful and plenty of landmines to tank your momentum. Be smart in your approach and trust your #merch partner’s recommendations – we navigate this industry every day.
#poweredbyarmada
It’s almost the end of 2025. What a year it’s been. Ever since our merger this company has doubled the size in people, space, and most importantly output. As 2026 approaches we will continue to keep building our systems, adjusting our process to keep improving quality and production times, we will always bring the best ideas possible to keep our clients on the forefront of their brand helping you make as much money as possible. We will always be printing!
From relabeling to custom brand embellishments, we understand how important it is for your product to stand apart from the rest. We offer several options to get your products ready for the shelves. #screenprinting #merch #retailready
We are stoked to announce our new collection with @allthatremains 🔥🔥🔥
🏒 Hockey jerseys (pro-series weight, they’re the real deal)
🏒 High quality streetwear
🏒 Collectible pucks
GET IT NOW AT PUCKHCKY.COM
Our Rapid Tag machine is the secret behind that ‘retail quality’ finish. It prints soft, permanent labels directly onto the fabric #retailready #buildyourbrand #customapparel
What’s the most unique out the box item you’ve made for your band or brand? Need ideas? We can help with that. People love the feeling of owning something that not everyone else has so step your merch catalog up with something one of a kind.
The Spaceman has left this world, but his music will echo through the ages. From the early days of KISS to his unforgettable solo career, Ace Frehley redefined what a guitar hero could be. We’re grateful to have shared moments of creativity with such a legend. Thank you, Ace.