Plot Twist is dedicated to telling brand stories in new and unexpected ways. We exist to make our clients the heroes in the hearts and minds of people. Follow along to see how our own plot unfolds.
Our small agency has received a huge honor! Plot Twist is proud to announce that we’ve been named one of Ad Age’s 50 Best Places to Work for 2025, joining a select group of companies that have created great cultures where people can do their best work and live their best life 👏👏👏 Read the full article at the link in our bio 🔗
In Texas, food is a love language. And for most Texans, H-E-B is that food. To celebrate Mother’s Day, we showcased the love between a mother and daughter over the years, told through this food-as-a-love-language lens.
A week ago today, for our 5 year anniversary, our small agency went big with games, karaoke, cacti, spiders and a whole lot of team bonding 🌵🏜️🎤🌪️
Huge shoutout and thank you to the amazing team @tanqueverderanch
We're looking for a new Twister to join our team! If you're an art director (or know one!) check out plottwist.com/careers for more info on the role, responsibilities, and benefits.
ICYMI: Even a coma can’t keep a man from the last chip. 🎬🌶️
Proud to share our latest work for H-E-B x the Astros, leaning all the way into telenovela drama to bring the story of the last chip and dip to life. 🎭
Client: @heb
Production: @sugarfilmtv
Director: @benorisich_director
Edit: @recesseditorial
Color: @thrive_colour
Sound: @EricJenkins
Big accolades come with big smiles. Congrats to Twisters Kim Alexander for being named Agency Producer of the Year (again) and Nilla Paine for Senior Strategist of the Year at the 2026 AAF ADDYs!
ICYMI 📣 Excited to share our big game commercial for H-E-B! For this year’s spot, we leaned into the love all Texans share for the iconic butter tortilla… even those that have yet to try it.
Thank you to our partners:
Edit - Recess @recesseditorial
Pro Co - Jojx @jojx
Director - Madeline Clayton @madelineclayton_
Color - Beachhouse Color @beachousecolor
Music - @shindigmusicandsound
After months of listening to holiday music, we can finally share our work for H-E-B’s holiday campaign ⛄️. What’s ✨your✨ Texas way to celebrate?
Thank you to our partners:
Production - @spears_and_arrows
Edit/Sound - @recesseditorial
Color - BeachHouse Color
