Netflix, we found your next documentary. đď¸â¨
A slow-burning story about content approvals.â¨Six versions of the same post.â¨Feedback spread across Slack, email, and one deeply unnecessary WhatsApp voice note.đŤ â¨
People said the workflow couldnât be saved.
They were right.â¨
Eventually, everything moved into Planable and the old system quietly passed away.
Authorities confirmed there were no survivors named âfinal_final_USETHIS_v4â.â¨
Honestly?â¨Beautiful ending.
Good riddance.đď¸â¨
Link in bio to see what else didnât make it.
They had a long run. Messy folders, approvals buried in Slack, and sticky notes pretending to be a system.đł
No one really loved these workflows, but we all kept using them. Until we didnât.
Because chasing assets across 3 apps isnât the job. And âdid the client approve?â shouldnât feel like detective work.
Now everything lives in one place, the way it should have all along.đ
Planable fixed that.
Good riddance. đď¸
Link in bio to see what else didnât make it.
It started as a normal week in the content team group chat..
Someone blocked three days for reporting.
Everyone complained.
No one questioned it.
Then it all moved into Planable.đ
Same data, just already there, in one place, ready to share.
No tabs. No assembling.
And somehow, no one asked for the old way back.
Good riddance. đď¸
Check the link in bio to see what else didnât make it.đĽ˛
In loving memory of checking five platforms just to keep up with comments. đď¸
It always felt manageable at first.
Reply here. Check there.
And then suddenly you were going back and forth, just trying to make sure nothing slipped through.đŤ
At some point, it stopped being about replying
and started being about keeping track.
It all got done.
But it took way more effort than it should have.
Now it all lives in one place.đĽ
Comments, DMs, everything that needs a reply, together.
Same conversations.
Just without the switching.
Curious what else weâve said goodbye to? Check the link in biođ
Good riddance to the old workflows. You wonât be missed. đď¸
It always started small. Checking one platform, then another. Looking for a file you knew was there.
And suddenly you were five tabs deep, trying to piece everything together.đŤ
At some point, you stopped focusing on the work
and started managing everything around it.
It all got done. But it took way more effort than it should have.
Now everything lives in one place.
Same work. Less friction.đŞ
Curious what else weâve said goodbye to? Check the link in biođ
Good riddance to the monthly report that somehow became a three-day project. always started simple.
âCan we pull last monthâs numbers?â, and somehow turned into five tabs open, copying data into slides, and trying to make it all tell a story.
At some point, you stopped analyzing and just started assembling. By the end, it looked good, everyone nodded, and then you did it all over again next month.đĽ˛
It wasnât the report that was the problem. It was how much work it took to build it.
Now itâs all in one place. Pick the metrics that matter, add context, and share it as a link or a clean PDF.
Client-ready, without the three-day detour.
Good riddance.đď¸
Curious what else weâve said goodbye to? Check the link in biođ
We analyzed 4M+ posts to understand what formats marketers actually use and how they perform.
Single images still dominate. Theyâre quick to produce, easy to approve, and consistent to publish.
But performance tells a more nuanced story:
⢠Video drives the most reach
⢠Carousels lead on engagement rate
⢠Single images deliver steady engagement
So no, there isnât a single âbestâ format.
Each one plays a different role.
The real advantage comes from how you mix them.
Because using just one format means optimizing for just one outcome.
A more balanced mix gives you reach, engagement, and consistency, not just one of them.
Whatâs showing up most in your content right now? đ
âI would avoid saying youâre AI-first. Iâm not sure thatâs the right message for clients.â
Thatâs how @socialmediatodd put it in our latest webinar.
And the data backs it up đ
â Lower-profit agencies are more likely to position themselves as âAI-firstâ
â but only 25% actually use AI daily
â High-profit agencies talk about AI less
â but nearly 40% use it in real workflows
So the difference isnât in the label.
Itâs in how AI is actually used behind the scenes.đĽ This is just one moment from the conversation.
Comment âWEBINARâ and weâll send the full webinar link in your DMs.
Do you lead with AI in your positioning, or keep it behind the scenes?đ¤
