Our best version… now in app form.
Created in collaboration with The Hotel, we brought El Corte Inglés’ new app to life through a film that explores transformation, evolution, and possibility.
From concept to final frame, everything was crafted to build a seamless, dynamic world designed to feel fluid, immersive, and just a little unexpected.
Our best version is never final. It’s something we keep building.
Client: El Corte Inglés
Agency: The Hotel
Production: Perfect Storm
Executive producers: André Gaspar and Mariana Marques
CG artists: Bruno Inhudes, Pedro Inhudes and Vinny Ale
Our best version… now in app form.
Created in collaboration with The Hotel, we brought El Corte Inglés’ new app to life through a film that explores transformation, evolution, and possibility.
From concept to final frame, everything was crafted to build a seamless, dynamic world designed to feel fluid, immersive, and just a little unexpected.
Our best version is never final. It’s something we keep building.
Client: El Corte Inglés
Agency: The Hotel
Production: Perfect Storm
Executive producers: André Gaspar and Mariana Marques
CG artists: Bruno Inhudes, Pedro Inhudes and Vinny Ale
Our best version… now in app form.
Created in collaboration with The Hotel, we brought El Corte Inglés’ new app to life through a film that explores transformation, evolution, and possibility.
From concept to final frame, everything was crafted to build a seamless, dynamic world designed to feel fluid, immersive, and just a little unexpected.
Our best version is never final. It’s something we keep building.
Client: El Corte Inglés
Agency: The Hotel
Production: Perfect Storm
Executive producers: André Gaspar and Mariana Marques
CG artists: Bruno Inhudes, Pedro Inhudes and Vinny Ale
AI can feel like a monster.
Unpredictable. Powerful. A force that can easily take over if you let it. But in the right hands, it becomes something else. In this piece, we used AI as part of our process, a way to expand our creative toolkit. A mix of techniques where AI supports and enhances the workflow, not replaces it. What once required significant time and resources can now be explored more efficiently, especially when working with people, characters and hybrid visuals. For us, it’s not about the tool. It’s about what you do with it.
This is just the beginning.
AI can feel like a monster.
Unpredictable. Powerful. A force that can easily take over if you let it. But in the right hands, it becomes something else. In this piece, we used AI as part of our process, a way to expand our creative toolkit. A mix of techniques where AI supports and enhances the workflow, not replaces it. What once required significant time and resources can now be explored more efficiently, especially when working with people, characters and hybrid visuals. For us, it’s not about the tool. It’s about what you do with it.
This is just the beginning.
AI can feel like a monster.
Unpredictable. Powerful. A force that can easily take over if you let it. But in the right hands, it becomes something else. In this piece, we used AI as part of our process, a way to expand our creative toolkit. A mix of techniques where AI supports and enhances the workflow, not replaces it. What once required significant time and resources can now be explored more efficiently, especially when working with people, characters and hybrid visuals. For us, it’s not about the tool. It’s about what you do with it.
This is just the beginning.
