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Penda N’diaye

@pendajai

Founder + CEO of smart pleasure company @wujjpleasure 💭💦 hbo, bbc, playboy, goop, hulu, NYT, essence, etc. writer, podcaster + pleasure enthusiast.
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Weeks posts
some cute moments during my @audible @goop recording 🎙️ three of my guests lived around the country so the bulk of recording was remote. Luckily during my yearly “escape NY winter” I was in LA and Gwyneth and I were able to record in person! Have you listened to the episode yet? Link in bio cuties! #gooppursuit
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3 years ago
building wujj by day, and glossier copy also by day 🙃somehow doing both is making me better at each. the cross-contamination is undefeated.
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1 month ago
Dancing will always be my first love and when I reflect on that incredible chapter in my life there are so many parallels to becoming an entrepreneur. The auditions, the rejections, the HUSTLE!! But, oh how the rewards are so, so sweet. My path to building Wujj hasn’t been linear but it is rooted in purpose and AUTHENTICITY. Reinvention is always yours for the taking 💚 Stream ‘Planet Sex’ on @hulu :)
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2 months ago
#BTS from the @wujjpleasure campaign shoot We turned a Bed-Stuy brownstone into our very own pleasure palace—complete with a hotline operator in every room. Think: cozy, cute, and totally in her element (just like we hope you’ll be with our product, Kissi). The hotline wasn’t just for vibes—it was my excuse to make data sexy while walking you through every feature of our smart toy. Final verdict? 10/10, no notes. Now accepting acting gigs 😜
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10 months ago
👋🏿 made a substack for the girlies who overthink everything—even their orgasms (which is exactly why they’re on to something🫰🏿) First post is live! Read, like, subscribe and share. Link in bio
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10 months ago
$105,136 on @kickstarter ! 660 people said yes. To this idea. To me. To Wujj. I started building @wujjpleasure because I knew there had to be a smarter, more beautiful way to understand women’s bodies. And I didn’t want to wait for someone else to do it. This feels like a moment. A real one! To everyone who backed, reposted, sent words of encouragement or told a friend. You made this real!! We’re just getting started 🤍
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11 months ago
✨3️⃣6️⃣✨ 3/18 🎂 My mom gave me this vintage Harlem Globetrotters jersey for Christmas 🏀— it had been sitting in her closet for 20 years. So when I thought about what I wanted to wear for my bday party, I threw this on and couldn’t believe that the number on the jersey was 36! It felt serendipitous that I wear it for my 36th year. Maybe I’m overthinking it, but I’ll take it as a quiet sign that this year will be one of alignment and purpose. Grateful for coincidences and looking forward to what 36 brings! ! 🥂
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1 year ago
came for the art, ended up being the moment. thank you @studiomuseum for the “Black Prom” of it all!
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1 year ago
finally back from 5 days off the grid. This marks the 27th year of camping for the N’diaye family! Swipe for an OG pic on the trail 🏔️ shortly after my dad immigrated to the US from Russia via Sénégal, married my mom (fun fact they met at a NYE party- and each of them ditched their respective dates to speak to one another), had kids — they joined the James P. Beckwourth Club in Denver, CO. Beckwourth was born a slave and the only african american in western U.S. to record his life story. it was a Black outdoors group that organized hikes, camping, skiing, snowshoeing, rock climbing, repelling, and more. It’s likely the source of my tenacity, spontaneity and improvisation. i laugh thinking about my Senegalese father recreationally sleeping outside 🤣 IYKYK. Africans come to America to get a house and stay INSIDE lol. this recent trip to the national sand dunes was maybe our best yet: sand boarding, waterfalls, horseback riding, sand storms, laughs, a few arguments (as always when setting up a tent), unrelenting mosquitos…. and im ever grateful that my parents chose the outdoors as our family tradition to connect while disconnecting, to challenge stereotypes about Black people choosing unconventional adventure, and relishing in the beauty and landscape that our country has to offer. Sometimes what you’re looking for is right at home. and though it marks the 10th year of my dad’s passing, I saw him in every ember of each campfire. It was special. mama said she’s ditching the tent for a hotel next year so who is gonna get dirty with me?
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1 year ago
burrrffday getaway 🌲
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2 years ago
SXSW ! Weekend 1 with @wujjpleasure and @investwithcherub 👼💰 #angel #angelinvestor #tech #SXSW #femalefounder #austin
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2 years ago
Our MVP is out the door! 1st round beta testers are already receiving their packages 🥹 - ordered card inserts and stickers from best type - packed each bag - shipped em off Linkedin founder Reid Hoffman said, “if you’re not embarrassed by the first version of your product, you’ve launched too late.” But a stranger in the post office said “cool packaging!!” So that made me feel spectacular about my DIY bags 🤣
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2 years ago