don’t BLACK OUT the future
This Black Friday, we’re choosing to pause.
Overconsumption, underpricing, and careless packaging come at a cost, not just to our industry, but to our planet.
At Oway, we believe in mindful choices, conscious consumption, and a future that prioritises regeneration over waste.
That’s why this Black Friday, we stand for sustainability, not sales.
Let’s rethink what value really means.
Let’s protect what matters most.
#DontBlackOutTheFuture #OwayLife #ForAPostPlasticWorld #ConsciousConsumption #SlowBeauty
Welcome to Ortofficina, the beating heart of Oway’s agricosmetic supply chain.
Here, we cultivate according to the principles of biodynamic farming, revitalising and protecting the soil, while crafting pure, clean agricosmetic formulas.
This approach avoids synthetic substances for soil fertilisation and crop protection. It restores the land’s vitality, safeguards biodiversity and mitigates climate impact by
capturing CO₂ in the soil.
Ortofficina is not just a place, it’s the essence of our vision.
#Oway #Ortofficina #Agricosmetica
One million plastic bottles purchased every minute. It sounds unreal, but it’s an alarming fact — and it’s happening, says the UN Environment Programme.
The good news? Change doesn’t have to be big to matter. Choosing a refillable bottle or
stepping away from throwaway habits is a good place to start.
In 60 seconds, you can scroll a reel, watch the world waste more — or take one conscious step to change the ending.
#oway #forapostplasticworld
The art of precision.
Capturing the technical expertise driving the new Hcolor shades. A behind-the-scenes look at the calibration and application process of our ammonia-free coloring system.
Mastering the complexity of light, with absolute respect for the hair fiber.
Sunway products are created to protect, restore, and enhance clients' results, remaining true to biodynamic approach to hair and skin beauty.
Now available in our latest promotion - Visit your OwayProPortal professional account and discover the offer.
Sun, sea, chlorine: protected!
#owayukprofessional #owaysalon #owaypostplasticsalon
A highlights moment I can’t stop thinking about ✨🤍
The soft blend, the bright money piece, the golden creamy tones… everything about this colour hits different. Created using OWAY Hcolor 10.17, 9.3, 7.0 & 10.33 for the dreamiest dimensional finish ☁️🌾
Low maintenance but still giving expensive blonde energy 💫
#balayage #moneypiecehighlights #londontown #deptford #thebohemianssalon
The beauty of sharing, in every professional gesture.
Welcome to the new Artigiano collection.Handcrafted objects with a conscious soul, created to transform and find new life in your everyday rituals.
#owayukprofessional #owaysalon #owaycolor #postplasticsalon #owayartigiano
Terra is the new Artigiano collection.
Handcrafted objects with a conscious soul, designed to bring warmth and intention to the professional space.
A welcoming infusion, the soft light of a diffuser.
Pure matter, accompanying the professional gesture.
Bring intention to your environment - Get in touch
#owayukprofessional #owaysalon #owaycolor #postplasticsalon
The vitality of curly hair depends on precise, deep nourishment.
The Twist'n Curl formulas are an infusion of active botanicals and circular science. Upcycled fermented Rice water restores essential hydration, while Biodynamic Fennel protects the fiber and seals the cuticles. A synergy that delivers an intense anti-frizz action, leaving the hair elastic, soft, and perfectly defined, without adding weight.
The evidence of healthy curls
#owayukprofessional #owaysalon #owaycolor #postplasticsalon
✨ New Gold ✨
💫 Loved this colour enhancement.
Thanks to my guest for having the most beautiful hair to work with and thanks to @owayprofessionaluk for supplying foolproof colours
@apre.hair
#LisaLavelleStylist
#ApreHair
#NewcastleStylist
#NewcastleSalon
#OwayColor
