When we were designing the @pebblenow brand, website, and app, we coined a term that we used to inform our design language and visual styles - “Future Natural.”
“Future Natural” is all about going back to nature while looking forward to technology.
It’s about leveraging the limitless potential of Pebble’s cutting-edge technology to connect deeper with the beauty and magic of the natural world.
We’ve used this design language to inform every design decision that we made for the Pebble brand identity, from the color palette to the visual moodboards, to the user interactions and 3D visualizations.
Our goal was to create a brand that feels high-tech, yet naturally beautiful. A brand that emphasizes Pebble’s commitment to creating a healthier and more sustainable lifestyle for everyone in the next century.
#ouiwill #pebbleflow #brandidentity #branddesign #startups #webdesign #appdesign #futurenatural
"Our design philosophy is to make the RV as simple to use as an iPhone." - Stefan Solyom, Pebble CTO
With this mindset, @pebblenow is doing more than designing a product or an app. They are designing a lifestyle of lighter living that's never idle and always simply magical.
For all UX/UI design choices, from button styles to imagery to feature names like “InstaCamp,” our shared ambition was to design an app that is inspired by Pebble’s mission and design philosophy.
The #Pebble app is the remote control for your Pebble Flow, allowing you to hitch, unhitch, move around tight camping spots, and set up camp instantly with the touch of a button.
Welcome to the new era of RVing and LIVING. ✨
We couldn't be more excited to be Pebble's partner in designing the Pebble App and bringing this vision to life.
#pebblenow #pebbleapp #ouiwill #rvlife #appdesign #brandesign #brandstrategy #start-ups #electricvehicles #evs #
The @pebblenow website
At Oui Will, we've always focused on launching disruptive startups that propel us forward. The launch of Pebble is a testament to our team's unwavering dedication to our clients' missions.✨
Back in April, we embarked on an exciting journey with Pebble, and have been entrusted with shaping the very essence of their brand, from designing the logo and naming features to crafting a comprehensive brand strategy, and website, and even designing the Pebble App. 🚐
Please check out the Pebble website and join the Pebble community. Let's spread the word and celebrate the promise of lighter living that’s never idle, and always, simply magical. 🥂🏕️
#PebbleLife #PebbleFlow #RV #ElectricVehicles #OuiWill #BrandDesign #WebDesign
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Engineered Floors needed a new site to communicate their innovative brand and visualizing technology. See how we redesigned their .com from the ground up.
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Engineered Floors needed a new site to communicate their innovative brand and visualizing technology. See how we redesigned their .com from the ground up.
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