3 Golds, 1 Silver, and a partnership that made it possible.
We collaborated with @westsidestores to create campaigns that didn't just reach people but moved them.
And the Global Customer Engagement Awards took notice.
Winning across AI Powered Engagement and Social Media categories, this recognition belongs to every person who brought strategy, creativity, and heart to the work.
To our extended #Westside family and the #Oktominds who poured their hearts into this, this one’s ours together.✨
As brands move their execution in-house, agencies need to keep up.
The shift is no longer about speed or cost, but about where real value lies. Agencies now need to become clarity partners, shaping the work with perspective and judgment.
Our Founder, Hemal Majithia, along with industry leaders, shares what this means for the future of agencies.
Read the full article via the link in bio.
Marketing gives you speed, but branding tells you where to go.
When seeking clarity, brands should start at the root before questioning the results. Our founder, Hemal Majithia, shares his thoughts on why branding drives momentum.
Watch the full clip to learn what most brands miss.
When Chetan Bhagat returned to romance, it was our chance to rekindle a generation of book lovers’ interest in reading once again.
Our team came together to create a campaign that sparked honest conversations around modern love at a national scale.
The momentum translated into a #1 bestseller run and a feature in the Social Samosa Yearbook of Campaigns!
Kudos to the entire team who made it possible.
Want to create campaigns like these? Reach out at [email protected].
Beyond the boundary, fan engagement has become the new trophy of IPL.
Franchises are now investing in stories, content, and interactive experiences to build a lasting fan ecosystem. This approach also enhances relevance and creates value for sponsors.
Our Founder, Hemal Majithia, along with industry peers, shares insights on this shift and what it means for the future of IPL marketing.
Read the full article via the link in bio to know more.
13 years of ideas, 13 years of creating impact, 13 years of growth for our brands and here we are celebrating 13 years of OktoBuzz!
Our celebration started with us writing cute and clever 6 word stories about our personal journeys and sticking it on a hand painted tree that we all made together! Our day celebration had quiet moments of reflection to open expressions. Some cathartic activities and some fun laughs. Aligning ourselves to collective future goals and of course a whole LOT of celebration!
Our day was only made more special with some super talented and gracious guests who treated us to the mouth watering treats and the some amazing tunes to sing along and groove to.
We'd like to thank everyone who has been part of our journey and promise you that next year is only going to be bigger and better!
#OktoBuzzTurns13
For women, having a seat at the table is not the same as steering the conversation.
Drawing from her leadership experience, our Founder, Neha Shah Majithia, shares her perspective with AdMirror on the structural gaps that still exist and why women must move from participation to decision-making power in business.
Read her full perspective via the link in bio.
Is the pink tax unnecessary? Well, let’s hear it from the women themselves.
This Women’s Day, we asked the women of Oktobuzz to call out the hits and misses, and they did not disappoint. From retail therapy to products made for women without women in the room, their opinions are as unfiltered as it gets.
So here’s to all the women shaping the dialogue!
Drop your CV at [email protected]!
Nothing quite like an evening of good company, delicious food, and yes… endless colours.
With festive decor gracing every corner, Holi 2026 felt like something out of a fever dream. Reckless dancing, chaotic games, and flying colours were the highlight of our celebrations.
Don't sit this one out next year. Drop your CV at [email protected].
Sometimes, all you need is a little game to get your whole team fired up!
And that's exactly what kicked off our latest OktoXchange! Once the high wore off, we welcomed our new OktoMinds, delved into what makes a good brand personality, and as always, wrapped with platform insights that keep us ahead of the game.
Want in on the chaos? Send your CV to [email protected]!
And if you want to build something iconic, reach out at [email protected]!
You have 30 seconds to make an impression online. Most people waste it.
The moment people look you up, they're already evaluating you. Are you credible? A thought leader? Worth following? And that can be intimidating.
But here's the good news: everything from your profile picture to your posts can tilt the scales in your favor. All you need is to understand the scroll perception test.
Watch this video to learn how!
And as always, if you have any branding related questions, just #AskHemal!
