𝓞𝓯𝓯 𝓣𝔂𝓹𝓮

Font in Use 🔠 : OT Miniature
 By @tanjeena.design & @notblankdesigns hakey’s started with a simple craving, not just for a milkshake, but for that whole feeling around it. The neon lights, the late nights, the extra whip you didn’t ask for but secretly wanted. We imagined a place where indulgence doesn’t need explaining. Just thick chocolate, a cold glass, a cherry on top, and that first sip that makes you pause for a second. Shakey’s is comfort, nostalgia, and a little bit of attitude - all blended together. #offtype #otfiu

📟 Did you miss OT Sector? 📟 3 styles: Base, COLR & Grid. The first is a letter-only cut, second is a greyscale Base+COLR cut that gives you each letter locked in its own grid and finally, the stand alone grid cut to pair with the base to achieve some of the visuals you see here. Sector is the product of such an extremely restrictive design process: inspired by the logic of retro LCD displays, where simple segmented systems can express remarkably complex alphabets, this typeface is able to represent 700 glyphs, including diacritics, small caps, alternates, ligatures, fractions and more features with a single grid module, making it the most versatile and adaptable font in its admittedly narrow genre. 🔗 Try it for free now! Link in the bio! By @morula_type #offtype

Inspired by the logic of retro LCD Screens 📟 OT Sector is here! 📟 Ask any designer and they’ll likely tell you creativity doesn’t start with freedom, but rather with limitations. Built on a single, fixed grid, an uncompromising framework designed to hold an entire typeface, Sector is the product of such an extremely restrictive design process: inspired by the logic of retro LCD displays, where simple segmented systems can express remarkably complex alphabets, this typeface is able to represent 700 glyphs, including diacritics, small caps, alternates, ligatures, fractions and more features with a single grid module, making it the most versatile and adaptable font in its admittedly narrow genre. 3 styles: Base, COLR & Grid. The first is a letter-only cut, second is a greyscale Base+COLR cut that gives you each letter locked in its own grid and finally, the stand alone grid cut to pair with the base to achieve some of the visuals you see here. As if that weren’t ambitious enough, Sector expands into a family of six styles across two condensations derived from the same underlying grid: a dependable yet playful geometric sans, and a more daring narrow counterpart with sharp sliced terminals. Completing the family are six “Rotalic” styles, designed to introduce dynamism without compromising the grid’s structure. The result is a cohesive and versatile collection of interconnected styles, designed to operate with or without their “blueprint” background, either as a bold display stencil or a surprisingly readable text face. Designed by maestro @morula_type 🔗 Link in the Bio #offtype

Ask any designer and they’ll likely tell you creativity doesn’t start with freedom, but rather with limitations. Built on a single, fixed grid, an uncompromising framework designed to hold an entire typeface, Sector is the product of such an extremely restrictive design process: inspired by the logic of retro LCD displays, where simple segmented systems can express remarkably complex alphabets. Countdown begins. 📟 OT Sector is coming soon! By @morula_type #offtype

Featuring OT Négligé Used on the cover of @mixmag with @pinkpantheress

Font in Use 🔠 : PP Cirka @pangram.pangram OT Jubilee @off____type By @elias.studio.paris Darc is a next-generation agency merging influencer marketing and high-end video production under one roof. By controlling the entire value chain, from strategy and casting to content production, Darc ensures consistency, precision, and a strong visual standard. Entering a saturated market, the ambition was clear: position Darc as a premium player from day one, with image as a strategic advantage rather than decoration. Elias built the brand around a central idea: the quest for the image. Drawing from Joan of Arc, the identity balances courage, elegance, and purpose. A refined visual and verbal system, paired with an immersive website, establishes Darc as confident, mature, and ready to compete at the highest level. [FR] Par @elias.studio.paris Darc est une agence nouvelle génération qui réunit marketing d’influence et production vidéo haut de gamme. Maîtrisant l’intégralité de la chaîne de valeur, de la stratégie au casting en passant par la production de contenu, Darc garantit cohérence, précision et un niveau d’exigence visuelle élevé. Face à un marché saturé, l’ambition était claire : positionner Darc comme un acteur premium dès le départ, en faisant de l’image un atout stratégique et non un simple ornement. Elias a bâti la marque autour d’une idée centrale : la quête de l’image. S’inspirant de Jeanne d’Arc, l’identité visuelle allie courage, élégance et détermination. Un système visuel et verbal raffiné, associé à un site web immersif, positionne Darc comme une agence confiante, mature et prête à rivaliser au plus haut niveau. #pangrampangram

#OTFIU 🔠 OT Neue Montreal Ultra Squeezed By @wearepixelarte CHURROS CHURROS is proof of how branding for the hospitality and restaurant industry can transform a churro shop into a brand with its own unique character 💥 Two young entrepreneurs from Talavera de la Reina wanted to go beyond the classic churro shop concept. Based on this, we built a contemporary visual identity, designed for a young and urban audience: bold typography, a chocolate-covered mascot, spontaneous illustrations, vibrant art direction, and churro packaging perfect for takeout and social media. More than just a pretty face, it’s a recognizable, direct, and memorable brand. A contemporary churro shop that redefines the essence of the traditional to connect with how we consume today.

🔮 Weird Serif is here! 👁️🧿 Here’s the thing about Didones: they’re too perfect. Too polished. Too Paris Fashion Week, not enough late-night type experiment. Weird Serif was born the moment we got tired of well-behaved serifs, when we decided that symmetry, restraint, and taste needed a bit of corruption. This is a modern serif typeface that pretends to be fancy, but there’s something off about it. It’s got that unmistakable fashion DNA, sharp contrast, high x-height, seductive tension, but then the serifs start to droop. The V, W, K suddenly get these strange, dangling limbs. The lines start to connect where they shouldn’t. It’s elegance, vandalized. And yes, you can toggle the madness with Stylistic Set 1, because even chaos deserves a switch. Weird Serif is not trying to please everyone. It’s not neutral, and it’s definitely not minimal. It’s a display typeface with a fashion degree and a bad attitude, one that turns every title, poster, and logo into a tiny act of rebellion. Available in 12 cuts across Roman and Italic, Weird Serif moves from control to chaos with surgical precision. The Italics don’t lean, they bring motion, tension, and a faint sense that something might snap at any moment. That’s the beauty of it. That’s the weird of it. Use it for editorial spreads, luxury branding, weird fashion experiments, or the kind of art direction that doesn’t fit neatly into grids. Weird Serif isn’t just another serif font. It’s a design mood, a typographic smirk, a glitch in the golden ratio. Go try it for free now and let us know what you think! Exclusively available at 🔗 Link in the bio 🔗 Designed by @slobzheninov Visuals by @matdesjardins Videos by @deadtempovisions #offtype

Weird on Weird. Weird Serif is a freaky take on the fancy Didone typefaces commonly used in the fashion industry. The solemnity of that genre is jazzed up with weird hanging down serifs (see V, W, K and so on) and long connecting serifs, those optionally controlled with the Style Set 1. The typeface features a dramatic contrast and a punchy large x-height and comes in 12 cuts, Roman and Italic. Designed by @slobzheninov Visuals by @deadtempovisions Song: Thenian - River’s End More soon! #offtype

OT Weird is coming very soon. Weird Serif is a freaky take on the fancy Didone typefaces. Designed by @slobzheninov Visuals by @deadtempovisions Song: Thenian - River’s End More soon! #offtype

#OTFIU 🔠 OT Neue Montreal Squeeze By @evangendell and @alyssaarnesen For @spot.detroit In designing the identity for @spot.detroit , a Detroit food pop-up, @evangendell and @alyssaarnesen were tasked with creating a mark that could move from one Spot to another and be applied at a moment’s notice. Inspired by vintage techno records, they developed a revolving logo “place setting” that presents the location and date of the next event. A restrained typographic palette and the use of black and white provide the foundation for a series of playful animated vignettes announcing each pop-up. The modular menu design, referencing diner and café letter boards, accommodates the variety of dish names and ingredient lists featured at Spot. #offtype

#OTFIU 🔠 OT Brut By @another_collective For @bruscoburger Brusco is a Portuguese smash burger brand created to elevate fast food without stripping it of its soul. Inspired by the classics and driven by an uncompromising principle — flavour above all — it brings back memories around a well-made burger. Its bold, type-led visual identity mirrors the product itself: rough, intense, yet disarmingly elegant. A brand with attitude, expressed in every detail — from the space to the packaging, from the tone of voice to the logo. — Art Direction: Bruno Soares / Eduardo Rodrigues Design: Eduardo Rodrigues Motion Graphics: João Randmer Photography: Eduardo Rodrigues / Pedro Lopes Copy: Gustavo Sousa / Pedro Tavares Production Coordinator: Maria Lourenço