Shawty

@odd__shawty

MULTI-FACETED CREATIVE Creative director @wacpeople @thats_just_odd
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Weeks posts
FAIRYFEU — an experimental fashion film exploring divine femininity and the rhythm of transformation. A study in softness, spirit, and the beauty that burns slow.
222 81
1 year ago
I can’t see
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23 days ago
Shawty’s POV - When we tell you to come let loose, come let loose 🔒 SOUNDHOUSE is the Afro-dancehall bash that creates the perfect atmosphere to let all your trauma loose on the dance floor, your safety, mindset and rhythm are our full responsibility that night 🥳⚡️🔋
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1 month ago
I should check my drafts more…. Incase you’re wondering what happens when I’m creating content. I have full blown conversations…. With myself
38 1
3 months ago
(Who’s that girl?) Azziza will be out soon and I can’t wait you guys...l worked with some amazing set of people on @ayrastarr @heisrema @wethemarvinrecords
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6 months ago
BTS from the (Who’s that girl?)Aziza Project. I’m so excited about this one — but honestly, even more excited about the team. Expect one more teaser before the main video drops
57 3
6 months ago
Sound isn’t just something you hear — it’s something you enter. I saw a caption on @oraimoclub it said the Oraimo open arc might make you feel like you’re in the front row at your favorite concert (final image) and that birth the idea. I wanted to explore what that could look like, so I asked AI to imagine a world built around the Oraimo experience. Smooth curves, balanced form, and details that feel like they’ve been tuned as precisely as the sound itself. Every image here started as an idea — no set, no product in hand — just a vision shaped into visuals that could belong on a billboard tomorrow. From stone-still balance to full concert energy, each frame captures a different side of listening. This is what happens when you remove limits from creation. You don’t wait for the moment — you build it.
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9 months ago
A single idea. That’s all it takes to open a door into a different world. No studio. No lights. No crew. Just vision — and a tool that shapes light, shadow, and texture like they were born to obey it. In this world, gold doesn’t just shine, it breathes. Gems hum quietly as if alive. Every curve, every glint of metal feels like it belongs to a story much older than us… and yet somehow from the future. For this experiment, I chose to imagine adornment through the lens of @ochajewellery . Their forms became my muse. I tagged the images I used for reference and marked them as products. AI became my brush. The result — pieces suspended in worlds that don’t exist, but could. This is the new frontier of creation. Where you don’t wait for the right location, the perfect light, or the impossible budget. You build the moment yourself. You make it real before it’s real. If a single spark can create this, imagine what’s possible when we dream bigger.
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9 months ago
For this one, I wanted visuals that felt as bold as the pieces themselves, unapologetic energy — and I wanted the visuals to hit just as hard. I built full worlds that blurred the line between fashion campaign and cinematic universe, merging real pieces from the drop with bold, imagined scenes that felt instantly iconic. This isn’t just about looking good — it’s about moving fast, telling your story, and giving your audience something they can’t scroll past. No crew, no waiting, just pure vision and AI moving at the speed of thought. In hours, I built entire scenes that feel like they belong on billboards, blending real pieces from the drop with wild, cinematic worlds that match the attitude. It’s proof that you don’t need months or a production army to make something unforgettable — you just need the right mind behind the machine. If your brand’s ready to move like this, I can turn your idea into a full-blown campaign before the hype cools like I did for @shopbadboyluxe
41 1
9 months ago
I belong to an amazing community of creatives called @wacpeople we do this this thing every once in a while where we just all come together and create magic.. it’s called WACcruise (What a Creative cruise.) I was on the set as a makeup artist but if you know one thing about me, it’s I will create, I had John set up the light quickly between shoot, called Favor and amazing model with @le_highmodelsafrica to come in front of the spotlight while shot with my iphone11. It is in places like this where I can be multiple things at once I find peace in the beautiful chaos.
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9 months ago
THE ART OF SEDUCTION
25 3
9 months ago
My MUSE @aga.bobek Directed and edited by @just_odd_marketing Shot by @teewhyimages
28 5
9 months ago