Wedding guest fashion is actually one of the more predictable areas of trend forecasting - people start planning (and searching) for outfits at the same time every year, creating reliable spikes in the data around April/May. Those year-on-year fluctuations reveal what people are gravitating toward this season, and which trends might be less likely to see this year compared to last.
This video focuses on some niche trends seeing a recent spike in search interest (like gloves, capes) alongside the broader colour shifts (like pastels, baby blue, and butter yellow) where you can spot in the rolling data.
Thank you to @nuuly for challenging me to dig into wedding guest trends! If you need to rent a dress for this upcoming wedding season, definitely check them out
@gisele_milan was one of Nuuly’s first subscribers in 2019. Seven years later, hear why she’s still renting for everyday and not just special occasions 🌸
📸: @sheasalz
