Novel Projects

Feeling 🤝🏽 Function at the @novel.projects Studio ✨ Featured artwork/prints by @theartofalbaseer @sew_trill @fruitorfriends @jonasbrwood @littlefriendsof @honorablemohammed @hellhillel @dreamhausla

Texture meets form, meets fit, meets feeling 🗻 The secret weapon is knowing what you’re best at and that’s why we called on the best of the best, our dear friend Bakar (slide 3) to create the perfect pattern for the fit and details on the Chalet Top. #novelprojects

“Chalet Top” Process: fabric + airbrush tests Artist Special Editions for the specially curated store alongside Andy Warhol’s exhibition at the @aspenartmuseum for us meant going beyond a souvenir graphic t-shirt. We referenced a pajama top @honorablemohammed had and married it with the idea of “above eye level” to exemplify the landscape Aspen provides during both the cold season, fantasizing about the mountaintops and what it might feel like on a ski lift (we don’t ski and have never been to Aspen). The hand airbrush references the scenic gradient, which is why various tests were done on different fabrics to share a feeling, texture, and tone.

Novel Projects is a studio duo by artist @honorablemohammed and designer @sumaan . They deconstruct the cultural narrative of objects that deal with identity in order to reconstruct a new narrative in a contemporary melting pot society. #novelprojects