For the development of the characters, we created an expression guide so the animators could capture the characters personalities. We also developed color keys to guide the lighting mood and scene composition.
We modeled Arlo and Sunny in Zbrush and added their fur with Blender. And this was the result!
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#cg #cgi #vfx #digitalart #3Danimation #3D #animation #blender #autodeskmaya
From raw generation to final cut. Here's what's in between.
After Hours is an original short film produced entirely with Generative AI — so none of it was filmed.
But AI-generated footage is just raw material. Each shot started as output from prompts and reference images, across dozens of iterations before we had something worth working with.
From there, it went through cleanup — removing artifacts, fixing frame inconsistencies, masking out what the AI couldn't hold stable. Then post effects to unify the visual texture: grain, chromatic aberration, the things that make footage feel intentional rather than synthetic. Color grading to balance every shot into a single cohesive piece.And finally, the transitions — match cuts and effects that give the edit its rhythm.
The side-by-sides show exactly that gap. From what the AI delivers to what actually makes the cut.
#PostProduction #ai #aicreativity #CreativeProduction #Seedance2
Some still frames from After Hours.
Late nights, fast cars, neon lights and a film built somewhere between instinct and experimentation.
Created by Notan AI Labs
#PostProduction #ai #aicreativity #CreativeProduction #Seedance2
AI can generate images, but transforming them into a film is still a deeply hands-on process.
This is a glimpse into the post-production timeline behind After Hours — where generated imagery meets editing, compositing, sound, color, pacing, and countless manual adjustments to shape the final vision.
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#PostProduction #ai #aicreativity #CreativeProduction #Seedance2
“Notan” is a Japanese concept about the balance between light and dark, positive and negative space. The harmony created through contrast.
That idea became the foundation of After Hours.
The film was born after an entire night spent editing, refining and rebuilding shots. Even with AI transforming the creative process, the title reflects something we felt deeply during production: behind every new tool, there are still long nights, human decisions, intuition, mistakes, and countless manual adjustments.
In the final sequence, the protagonist races against a black version of his own car, a visual representation of this duality. Human versus machine. Traditional craft versus AI-generated workflows. Control versus unpredictability.
Through our AI Labs initiative, we’ve been exploring how AI can expand creativity across the entire production pipeline. Not as a replacement for creativity, but as a new creative partner.
Sometimes, the best ideas emerge exactly after hours.
Credits
Creative Director: @marcos_msampaio
Executive Producer: @lu_notan
Account Manager: Sté
Project Manager: Vinicios dos Anjos
Art Direction: @_notcaue , @lucasbernardes3d
AI Artist: @_notcaue , @lucasbernardes3d
Compositing Artist: @_notcaue
Color Grading and Editing: @_notcaue
Post-production Supervisor: @_notcaue
#PostProduction #ai #aicreativity #CreativeProduction #Seedance2
A few months ago, we launched Notan AI Labs, an initiative to integrate AI not only into image and film production but across the entire professional pipeline, enhancing processes, management, and communication.
In 16 years of Notan, it has always been frustrating to find the ideal management tool. Each one solves only part of the problem, with no integration between them, resulting in multiple subscriptions, logins, and a fragmented workflow.
The solution was to build our own tool: Pipeline Manager, developed with the help of Claude AI. It centralizes budgets, schedules, assets, team management, files, previews, feedback, internal chat, and even the archive of nearly 1,000 completed projects.
It has been a game-changer and this is just the beginning!
We’ll keep sharing more tools from our AI Labs, because the possibilities seems endless!
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#cg #pipeline #aitools #claude #workflow
A closer look at the process behind the visuals.
This video offers a brief overview of the node-based workflow used to generate the piece with AI — highlighting the overall structure and how different elements connect.
Exploring these systems is not just about efficiency, but about building greater control, flexibility, and creative depth into the process.
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#cgi #aiart #makingof #VideoEditing
We've been working on a small video study using PAZ – Better Energy, exploring how generative tools can shape mood, rhythm, and narrative in a more fluid and intuitive way.
This piece focuses on testing ideas, refining aesthetics, and pushing the boundaries of what AI can bring to creative production, not only in terms of efficiency but also in expanding creative possibilities.
We’ll be sharing the behind-the-scenes over the next few days. Stay tuned!
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#cgi #AI #PostProduction #VideoEditing
In this making of, we reveal part of the VFX and post-production process behind the project created for the Samsung Galaxy Z Flip 7 and Fold 7.
The starting point was the shoot with Rayssa Leal, produced by Boiler Filmes and designed to capture skate tricks with a clear silhouette and timing, creating a solid foundation for VFX integration. During the shoot, we were on set supervising to ensure that the integration between the filmed footage and the 3D environment would work as planned.
From there, the work moved into camera tracking, transferring the on-set camera movements into the 3D environment and ensuring precise matchmove for the smartphone animations. This was followed by rotoscoping for a clean cutout of Rayssa, along with some targeted cleanups on parts of her clothing.
In the final stage, integration, compositing, and post-production refined the pacing, continuity, and overall finish.
Production Company: @boilerfilmes
Agency: Suno
Creative Director: @marcos_msampaio
Assistant Director: @fernandoctavo
Executive Producer: @lu_notan
Account Manager: @stella_forlevize
Project Manager: @darkkwave
LookDev: @femayer3d , luccamoleta
Animation: @fernandoctavo , @pupo_life , @lozmotiondesign
Tracking: @lozmotiondesign
Rotoscoping: @lozmotiondesign , @igor.vfx
Cleanup: @lozmotiondesign , @igor.vfx
Post-Production: @lozmotiondesign , @pupo_life
Motion Design: @lozmotiondesign
Editing: @lozmotiondesign
Post-Production Supervisor: @_notcaue
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#VFX #PostProduction #cgi #shooting #filmmaking
A lot has been happening at the studio over the past few months.
We expanded our work into new areas like AI, character animation, game cinematics and post-production. As a result, our reel grew as well.
So we decided to organize it into parts.
This first cut features some of the studio’s recent work in Advertising, 3D and Post-production, highlighting projects we developed over the past few months.
Hit play and take a look at what we’ve been creating. 🚀
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#3DAnimation #PostProduction #CGI #aiart #MotionDesign
