delivery 02 for @smythebrand 💛
🎵 recorded my record player spinning air to get a granular static sound + the birds in my garden for the cheerful chirps
layered them for this audio
On March 26, we invited women in the creative community to explore our spring collection and enjoy the full experience of having their portrait taken by photographer @kaylaroccaphoto .
More to come later this weekend!
📹 @nikisaint
On set hair @hairbykristjan
because i had to -
it was sunny this morning, warm. now it’s cloudy, dark.
the air is gentle, but i can hear her whistling.
ivory looks yellow.
translucent, sheer.
it’s cool now. it’s all cool, honey.
🌷 on this very rainy first day of spring, i am thrilled to share @torontoflowermarket 2026 branding ✨
the story behind how @torontoflowermarket and i
connected is *so* niki-coded, and maybe one day i’ll tell you, but for now, swipe to see the collaborative process for building this years @torontoflowermarket identity🌷 A new season is coming and, it’s very, very human. ps / it is so important to create with people who push you to your best. honoured to work beside you @torontoflowermarket ✨🌷
__ in progress ___ 002 identity this year
picking the perfect palette is not easy — same goes for typefaces. i approach every brand identity intuitively, taking only a few a year. my process is extremely curated, connected and collaborative. often, i see the brand after our first initial meeting, in all applications.
this is a very present, in-progress brand identity ✨ launching very very soon