If we were going to do an art show, we weren’t going to just hang prints on the wall. We were going to make the biggest and most immersive art show we could imagine.
Over 6 months of ideating, +200 illustrations, +200 hours of mural painting, and 6 weeks of installation later… we created Babetown.
Babetown told the story of a place that never existed in a time that never existed, though certain details recalled the grit and glamour of 80s New York. A luxury store sold designer dimebags across the street from holy "Mad Donna's Discount Wine and Liquor." Political characters reappeared on signage around the city, and a Babetown's "most wanted" list told the story of who's on the run.
The show consisted of five life-sized mural storefronts with added 3D elements, and hundreds of posters and stickers. Environmental props including a phone booth, mailbox, neon signs, benches, and ATM machine brought realistic city elements to the space. We created Babetown-branded 40oz rosé bottles, as well as a full selection of merchandise including t-shirts, votive candles, stickers, and postcards. Everything produced helped tell the story of our imaginary city, all the way down to the crinkled pink beer cans tossed throughout the gallery space.
Huge thanks to my partner
@the_beccas , my Babetown/life producer
@doublearies , my prop builder
@leozarosinski ,
@wiedenkennedy and everyone involved. I am so lucky and thankful to be surrounded by so many amazing people. ❤️ #art #illustration #design
