A cheeky collaboration with Nemesis models and Nigel Martin-Smith — inspired by his late friend Paula Yates’ book Rockstars in Their Pants.
We took over the Nemesis office for the day and let the models run the show — answering phones, working the copier, holding meetings… all while not exactly dressed for the boardroom.
Full team tagged
Art Direction @someone_somewear
Assist @chloemaylor
Hair + MUA @rebeccamakeupartistry_@flyyzillla
Agency @nemesismodels
Key Nemesis models, a tongue-in-cheek concept, and plenty of personality.
#NemesisModels #InTheirPants #FashionPhotography #BehindTheScenes #CampaignShoot #EditorialPhotography #ManchesterCreative #PaulaYatesInspired
Throwback to the amazing virtual production shoot I worked on with an amazing team! Vroom. 🖤
Shot on the cutting-edge virtual production stage at G6 MoCo in Manchester.
This shoot pushed the limits of future-facing photography.
Backgrounds were live-generated on set using Midjourney, blending AI with real-time creativity. Front and centre: Contra’s electric motorbike—sleek, silent, and totally next-gen. 🖤
Photographer + Concept @Nattymac_
Art Director + Concept @someone_somewear
Stylist girl_with_a_kisscurl
Film Photography @chloemaylor
Retouch @janeymayretouch
Bike @contramoto
Studio @g6moco
Hair @thehairstylingexpert
MUA @charlottesharplesmua
Models @nemesismodels
Jasmine @jasminemcginnes.x
Cassia @cassiaviiola
Big thanks to @gone_fishing_vintage_@sylkstore@suzylovesmilo
#creativeretouching
#virtualproduction
#postproduction
#highendretouching
#retouching
#photoretouching
#virtualphotography
#imageediting
#aiart
Shot this one for @leddafragrance out in Ko Samui, Thailand fragrance meets tropical air.
Natural light, a couple of B10s, and that easy island magic.
#FragranceCampaign #KoSamuiShoot #CanonGear #ProfotoLighting #SummerSkin #LocationShoot #TropicalMood
Cheeky little campaign for #C4Energy ⚡️
Shot at the Lawn Tennis Club in sunny(ish) Manchester. Not loads of time but plenty of fun (and caffeine).
Shot + retouched by yours truly 🎯
Canon 5D Mk IV + Profoto B10 + a white beauty dish + that classic Manc daylight = job done.
#BehindTheScenes #PhotographyShoot #CanonGear #C4Energy #ManchesterShoot #OnTheMove
VROOM. ⚡️
#FutureTools shoot coming in hot.
Shot on the incredible virtual production stage at @g6moco , where the tech was almost as slick as the electric motorbike from @contramoto (seriously, it purrs).
We played with a blend of VP, AI, and some high-voltage style, with @jasminemcginnes.x and @cassiaviiola absolutely owning it on set.
Art direction wizardry: @someone_somewear
On-the-ball assist & film stills: @chloemaylor
Retouching finesse: @janey_may
Styling that hit hard: @girl_with_a_kisscurl
Lights handled like a boss by Calvin from G6
Stunning hair by @thehairstylingexpert
And the awesome makeup by @charlottesharplesmua
#VirtualProduction #Photography #Futurism #CreativeDirection #OnSetMagic
